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YOU & Business & SUCCESS YOU & Business & SUCCESS Dr. Joe Capista
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Systems Driven PRODUCT Internal Marketing External Marketing Systemized CASE PRESENTATION Systemized OFFICE VISIT
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YOU & Business & SUCCESS INTERNAL MARKETING What is it? Who is responsible? What are you doing?
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YOU & Business & SUCCESS EXTERNAL MARKETING What is it? Branding vs Marketing Tracking Should You External Market?
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YOU & Business & SUCCESS A Systemized OFFICE VISIT
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YOU & Business & SUCCESS OBJECTIVES of a Systemized Office Visit for an existing and new customer Build an above average relationship Create value or perceived value for treatment Create an experience Create “TRUST & CONFIDENCE”
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YOU & Business & SUCCESS YOU & Business & SUCCESS Four Parts Of a Systemized Office Visit Warm-Up Presentation Dismissal Hand Off Use DiSC throughout the Office Visit
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YOU & Business & SUCCESS A Systemized CASE PRESENTATION
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YOU & Business & SUCCESS Sales is Strategic Influence You are influencing someone or They are influencing you Once value has been established you have a responsibility to influence the patient
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YOU & Business & SUCCESS SALES is NOT manipulation: The difference between manipulation and influence is Intention Influence with integrity Always have the other persons highest good in your mind It must say I am here to help you
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YOU & Business & SUCCESS YOU & Business & SUCCESS A Case Sales Presentation DYCO Sales System ATTENTION INTEREST DESIRE ACTION Use DiSC throughout the Sales Presentation
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YOU & Business & SUCCESS If you are a 5 in a SOV and a 5 in a SCP, 5 + 5=10 If you are a 8 in a SOV and a 5 in a SCP, 8 + 5=16 If you are a 8 in a SOV and a 7 in a SCP, 8 + 7=22 If you are a 9 in a SOV and a 9 in a SCP, 9 + 9=34 This shows the potentiation and synergistic effect of these two skills. You reach a point where 1 + 1 no longer equals 2.
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YOU & Business & SUCCESS The BASE of the Success Triangle drives the dollars spent on the TOP
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SUCCESS
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YOU & Business & SUCCESS YOU & Business & SUCCESS Be an Expert in your field Develop Sales & Marketing Skills Get help from Experts ( mentors) Control the way you THINK THINKING controls actions Get BALANCE in your life
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YOU & Business & SUCCESS THOUGHTS are Things & THOUGHTS become Things
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YOU & Business & SUCCESS Success has very little to do with Skills Success has very little to do with Intelligence Success comes from your Thoughts- Feelings-Actions
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YOU & Business & SUCCESS Thoughts control our Unconscious Mind Our Unconscious Mind controls our Feelings and our Actions You must control the thoughts that you put into your unconscious mind
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YOU & Business & SUCCESS Thoughts - Feelings – Actions THOUGHTS + Emotion = Feelings FEELINGS create vibrations Actions ACTIONS = RESULTS!
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YOU & Business & SUCCESS Successful people have a common way of Thinking and Acting Change your Thinking and you will change your Results You form your Beliefs then your Beliefs form you Your Total Belief System is made of your Thoughts, Feelings and Actions
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YOU & Business & SUCCESS You become what you think about most and you ATTRACT what you think about most Thoughts become things Think about what you WANT, not what you DON’T WANT---GOALS
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YOU & Business & SUCCESS Don’t focus on lack and scarcity and what you do not have Life is meant to be Abundant Life is not meant to be a Struggle
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YOU & Business & SUCCESS CONTROL YOUR THINKING Inner Happiness fuels Success Your job is YOU. Unless you fill yourself up first, you will have nothing to give anybody.
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YOU & Business & SUCCESS “When you think you are not good enough it is over”
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YOU & Business & SUCCESS “Whether a man Believes he can or can’t, he is right” ---- Henry Ford “Your Beliefs create the fact” --- William James “According to your Beliefs it is done unto you”--- Matthew 9:29 “If you Dream It you can Achieve It”--- Walt Disney
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YOU & Business & SUCCESS “You become what you think about”--- Earl Nightingale “Get rid of your stinking Thinking” “Get a checkup from the neck up” --- Zig Zigler “The greatest discovery of my generation is that human beings can alter their lives by altering their attitudes of mind”--- William James
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YOU & Business & SUCCESS All that we are is the result of what we have thought --- Buddha Whatever the mind of man can conceive, it can achieve --- W. Clement Stone You create your own universe as you go along --- W. Churchill All power is within and is therefore under our control --- Robert Collier
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YOU & Business & SUCCESS Success is Not about $$$$$ $$$$ is a way of keeping score It is Not Success Success is not the result of making $$$ Making $$$ is the result of Success
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YOU & Business & SUCCESS Success is the result of providing Value & Service Money measures the amount of Value and Service that you provide
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YOU & Business & SUCCESS Wealth, when sought after directly will never be achieved.... It comes as the byproduct of useful Service and Value --- Henry Ford
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YOU & Business & SUCCESS BALANCE FAMILY WORK PHYSICAL (EXTERNAL) SPIRITUAL (INTERNAL)
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YOU & Business & SUCCESS The things in our lives that we CANNOT BUY are what is most valuable
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It’s not what you Know, it’s what you Do with what you know that makes a Champion Ideas and Knowledge are worthless unless acted upon YOU & Business & SUCCESS
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“ You can have anything in life you want if you want it badly enough and are willing to pay the price.”
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