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Michaela Vildova Catalogue Presentation 30 th April 2015.

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Presentation on theme: "Michaela Vildova Catalogue Presentation 30 th April 2015."— Presentation transcript:

1 Michaela Vildova Catalogue Presentation 30 th April 2015

2 Outline and interrogate commonalities/links/influences of Dadaism, lettrism and concrete poetry on graphic design. Andrea Mason-Material Text Lecture

3 Why have you choose your subject and the related question? personal interest in history of arts and crafts commissions related to the war and avant-garde artists technological innovations, radical political, social, economic and cultural changes avant-garde movements, social revolt and anti- traditionalism Inspiration by Hannah Hoch-first term project

4 Raoul Hausmann, Hannah Hoch Beautiful Girl, 1920 Guillaume Apollinaire Il Pleut (It's Raining), 1918 Isidore Isou Amos,1953.

5 How you are going to go about answering the question? Art movement of the European avant-garde in the early 20 th Century History, major characters, definition and examples of Dadaism, concrete poetry and lettrism outline and interrogate the commonalities, links and influences with graphic design by examples Interrogate work by Jamie Reid (inspired by Dada) and Ben Duarri (calligrams) Why collages? Experiment-own Dada poem

6 Hannah Höch, Dompteuse (Tamer), 1930 Photomontage with collage elements Kurt Schwitters The bearded Heart 1923 Jamie Reid God Save the Queen 1977 The cover art for 7’ Sex Pistols single

7 What do you think you will gain by answering this question? reflect of social and political situation expression of feeling, opinions and ideas personal knowledge

8 Who will you use to help you construct your arguments? Dadaism Hugo Ball – one of the founders of Dada Tristan Tzara and Marcel Duchamp Hannah Hoch, Raoul Rausmann etc. Jamie Reid- graphic designer of Sex Pistols (inspired by Dada)

9 Concrete Poetry/Lettrism/Calligrams Guillaume Apollinaire-avant-garde calligrams poet Screen Prince-pseudonym Ben Duarri artist and designer creating calligrams of famous musicians portraits using their lyrics.

10 Online sources Library History of graphic design ( 100 ideas that changed graphic design by Steven Heller, Introduction to design by Alan Pipes) Focus on avant-garde movements, artist, writers and thinkers Works of artists used to construct the essay Where will you go to get information to help you write your essay?

11 When will you do all this work? April - update all reviews on my blog, add references if missing and rewrite in academic writing, collect imagery - essay plan - document design April-13 th May – essay finish 13 th -19 th May - check, add, print

12 Essay plan INTRODUCTIO N BODY CONCLUSION Time period ( World War 1, avant- garde) Political and social situation Art movements Content of body essay Introduce the main idea and purpose of the essay What is Dada? Features, artists Punk design Modern art Why collages/photomontages? Differences concrete poetry/lettrism Basic elements Isou’s ideas into visual arts, film, architecture Illustration, symbols, pictograms Visual/concrete poetry around 1. part2. part

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