1. Selling magazine subscriptions with Easons.com

2.  Eason will introduce magazine subscriptions to their online offering through www.Easons.comwww.Easons.com  Eason is perfectly placed to provide magazine subscriptions to the growing number of consumers who prefer to subscribe and buy products online  Eason want to offer Irish magazine subscriptions  iSUBSCRiBE is providing them with the back end system to pass orders and payments to publishers  iSUBSCRiBE is providing UK titles

3. WHO IS iSUBSCRiBE?  The UK’s leading and most comprehensive online magazine & newspaper subscription store  UK business established in 2004 with market leading operations in Australia and New Zealand  Representing 470 UK publishers and featuring over 2,500 consumer, business and specialist magazine titles, as well as newspapers and magazines from abroad.  Every genre is covered from lifestyle and fashion, news and entertainment to science and sport  There is no other online company in the UK that offers this breadth of titles.

4. WHO IS ISUBSCRIBE?  Independently owned with no publisher ownership resulting in iSUBSCRiBE representing all publishers in the market equally  PCI Data Security compliant. Verified by Visa & Mastercard active for all transactions  Customer Service run inhouse  Sold 130,000 subscriptions in the UK and 250,000 in Australia & New Zealand (2013)  Average customer is 30 – 55  Slightly more female customers  50% of orders are gift subscriptions

5. MARKETING ROUTES

6.  Eason want to offer subscriptions for both Irish and other publishers  iSUBSCRiBE generates subscriptions for publishers  Once a title is on iSUBSCRiBE, the publisher chooses:  The offer price  Which routes the title is sold through  Orders are passed from Eason into the iSUBSCRiBE system  iSUBSCRiBE distribute orders to publishers fulfilment points weekly.  Publishers receive weekly payments into designated bank accounts

7.  The commission for all subscriptions is:  25% of the offer price  2.5% credit/debit card processing fee  The publisher sets the price that a subscription is sold at  The iSUBSCRiBE system converts into £ Sterling, as it does for all currencies  The product feed into Eason will be in Euros  Orders are passed back to iSUBSCRiBE  Weekly remittances are paid to publishers – the offer price minus the 25% commission and 2.5% card processing fee  All payments in £ Sterling FINANCIALS

8. The Process

9.  To sign up to Easons.com:  iSUBSCRiBE Agreement  Contract  New Publisher Form  Publisher details  Fulfilment details  Banking details  Customer service details  New Title Form  Pricing  Title description  Titles will sent to Easons.com NEXT STEPS

10. THANK YOU