1. Strategies for evaluation Some images courtesy.www.bodieandfou.com & www.wheredidyoubuythat.com.www.wheredidyoubuythat.com EVALUATION is an essential part of the design process

2. In this unit we are going to look at possible strategies to help you to evaluate your products effectively. We are going to: look at why and how designers evaluate their products. look at how you can evaluate your products. Strategies for EVALUATION

3. Why do designers evaluate their work ? Designers evaluate their work for a number of reasons. 1. To find out how successful their products are. 2. To find out if it is possible to improve their products.

4. Producers and designers attempt to improve their products continually in order that they are the most successful products on the market. Can you think of products that are continually improved? Jonathan Ive – IMac company James Dyson – Dyson company

5. Case study: DYSON James Dyson is an example of a designer that evaluates and continually improves the products that his company makes. Not only does he improve the products but he frequently makes significant technological advancements to them. photographs courtesy www. jamesdysonfoundation.com For further information visit www.jamesdysonfoundation.com

6. better James Dyson evaluated vacuum cleaners on the market and then looked at ways of designing a more effective product. Product evolution and development Can you think of how he has made each vacuum cleaners more effective than the previous one? photographs courtesy www. jamesdysonfoundation.com For further information visit www.jamesdysonfoundation.com Case study: DYSON

7. Innovation in product design How had James Dyson solved this design challenge ? Dyson - airblade Conventional hand dyer Case study: DYSON For further information visit www.jamesdysonfoundation.com photographs courtesy www. jamesdysonfoundation.com

8. What are the advantages of this product? Product evolution and development How had James Dyson solved this design challenge ? Case study: DYSON photographs courtesy www. jamesdysonfoundation.com For further information visit www.jamesdysonfoundation.com

9. Designers use the following methods to evaluate the products they design and develop - 1. The response of the customer 2. Testing the product in use. 3. Checking if the product reflects the main design specification points.

10. 1. The response of the customer Can you think of ways a designer can find out what the customer thinks of a product?

11. 2. Testing the product in use. Checking if the product is safe to use. Can you think of ways a product can be tested? Check if the product functions effectively.

12. 3. Checking if the product reflects the main design specification points 1. Must have a range of colours to allow for consumer choice.. 2. The product should have a modern style and shape to reflect theipodstored Must storethe ipodClassic 3.Must be light enough to carry and move around the room. 4.Must be safe to use etc…………………………………………. Does the product answer these design specifications? 5.

13. Because designers evaluate effectively they are able to make sure that : Products improve - get better Better profits for companies - successful products sell better (better profits) Better customer satisfaction – better products