1. Sponsorship Proposal
Managed & Produced By By

2. Targeted Celebraty Designers
contents
THE EVENT
STATISTICS
SNAPSHOTS
SPONSORSHIPS
PRESS
CONTACTS
MEDIA PLAN
THE SCHEDULE
Target Celebrity
Targeted Celebraty Designers

3. THE EVENT Assam Couture Fashion Week 2015
ACFW 2015 is a Global Fashion Event with 2nd Edition Held at Hotel Brahmaputra Ashoka Guwahati Assam.
It has been conceived and created with a Vision to Show Case North-East Fashion Industry in Global Market and North East Market in General.
The Objective of The ACFW 2015 is to create a business Relationships and to Facilitate a Dialogue between Designers and Trade Buyers.
The 2nd Edition Will Be Held on 24th April 2015 to 26th April 2015

4. The Snapshots our Last Event:

5. The Snapshots our Last Event:

6. THE Venue
The 2nd Edition of ACFW 2015 will be held at Hotel Brahmaputra Ashoka
The Hotel Brahmaputra Ashoka is located in the heart of city, the beautiful suburb of Guwahati City
Hotel Brahmaputra Ashoka is one of the best Venue For Public Gathering of Guwahati
For Venue Details Log On to

7. Venue Layout

8. Press The Press Loves ACFW 2015
Every Publication Worth its Salt has Covered The ACFW 2015
The Event has Been Extensively Covered By Both Electronic as well as Print and Internet Media
The Event Has Received Great Reviews Not only in Guwahati But All Over India

9. Media Plan The Event Media Plan Press Ads Press Conference
Pre-Event Promotion
Television Coverage-National and State Level
Pub Promotion
Radio Promotion
Magazine Promotion
News paper promotion
Facebook,Twiter,Orkut and what sup Promotion
Banners ,Hording and posters
Road Shows
Bike Rallys

10. Target Media List

11. Channel Tie-Up Zoom TV Channel Tie National and State Level Channel
On Air Promotion
On Air Proportion
Freq
Sec
Days
Total
Coming Soon Promos 5 10 7 35
Launch Promos Giving Event Dates 20 8 40
Anchor Mentions Giving Info About Rendezvous 2015 15 75
Anchor Mentions Giving Info About Rendezvous 2015 in Prime Times Shows 2
On Air Episodes
On Air Episodes: Half Hour:Weekened Special
Episodes
Duration
Original 2
30 Minutes
Repeat

12. Press Coverage Total Media Space of 10000 Sq Cms
Dedicated Colum For 1 Week
Promotional Write Up For 1 Months
Event Coverage For 1 Week(Pre and Post Events)

13. Billboards and Hoardings
Billboards at strategic Location All Over Guwahati Like:Ganeshguri,Chandmari,Fancybazar,Maligagon,G.S Road .Bill Boards To Be Up a minimum Prior to The Event Giving Good Visibility To The Event
Hoarding and Posters at strategic Location All Over Guwahati Like:Ganeshguri,Chandmari,Fancybazar,Maligagon,G.S Road .Hoardings and posters To Be Up a minimum Prior to The Event Giving Good Visibility To The Event
Web Portals
Tie-Up With Major Social Networking Portals, News Portals, Fashion and Lifestyle Portals
Banners and Test Adds on Search Engine Such as Googel,Yahoo,MSN and on Various Web Portals
Adds on Googel and Facebook (Already Active)

14. The Schedule
Activity
24th April
25th April
26th April
Pre Launch Event
Designers Interviews and Shoots
Announcement of Models
Pre-event Lifestyle Parties
Previews and Fittings
Pre-Event Hype at Venue
Fashion Shows
After Party
The Event Is Schedule To Start From 24th April to 26th April 2015

15. Event Statistics
Age Group
Income Group
40 % Above 30 Plus
36% Between 25 to 30
19% Between 18 to 25
5 % Below 18
67 % High Class
24% Upper Middle Class
9% Middle Class
Gender
Foot Fall Of The Event
55 % Female
45% Male
Day (Aprox)
Day (Aprox)

16. Sponsorship Category
Presenting Sponsor
20 Lkah
Associates Sponsor
10 Lkah
Powered By Sponsor
5 Lakh
Co-Sponsor
3 lakh

17. The Plan The Proposed Event Plan For ACFW 2015 Includes The Flowing
Pre-event Promotions On Different Media
Pre-event Press Meet
ACFW 2015
Fashion Shows on 3 Days
2.Opening Shows –Fashion Institutes
3.Second Shows- Home Based
Renowned Fashion Brands
4.Ultimate Shows-Home Based Renowned
Fashion Designers
Grand Thanks Giving Party On The Ultimate Day
Post Event Press Coverage

18. Sponsorship Mileage
On Ground
Proportionate Branding On All Venue Gates
Proportionate Branding on ramp backdrop
Special Brands Check boards for Media interaction for all Designers,Celebraties ,guest etc.
Proportionate Branding in media and VIP lounge
Dedicate Lounge/promotional space(Conditions Apply)
Dedicated ramp Sequence(condition apply)

19. Celebraty,designers,models feature story and interviews
Sponsorship Mileage
PRINT MEDIA:
Proportionate presence in all ads featured in the Hindu and other life style magazine
Celebraty,designers,models feature story and interviews
All Pre and Post event Coverage Reviews
ON AIR:
Partnering With a Leading Radio Station:RJ Mentioned In Between Prime Shows
Partnering With FTV India With Complete Coverage in Episodes

20. Sponsorship Opertunity
TITLE SPONSER
The Main Sponsor would get an Excusive Show on the opening day of the event
The Show Would Be Named after The Main Sponsor(TITLE SPONSER)
An Excusive Lounge Would be given near the main entrance
ALL AD CAMPAIGNS through print, electronic etc will bear the name of Main Sponsor above the event title
Exclusive VIP Invitees will be Provided for The Main Sponsor and Their special invites

21. Sponsorship Opertunity
ASSOCIATE SPONSER(INR-
The Associate sponsor would get an excusive show to showcase their latest offerings on the second day of the event
A lounge would be given at the venue
ALL ADD CAMPAIGNS through print ,electronics will bear the name of Associate Sponsor below the event title
Special Invitees Would be provided for the Associate Sponsor
The Backdrop and all the branding in the venue will bear the name of the Associate Sponsor
Invitees for After Party would be provided

22. Sponsorship Opertunity
CO-SPONSERS (INR-
A Lounge Would be given at the Venue
ALL ADD CAMPAIGNS through print, electronic will bear the name as co-sponsers of the event
The Backdrop and all the branding in the venue will bear the name of the co-sponsers
Invitees for After Party would be provided

23. Assam Couture Fashion Week 2014 video

24. Targeted Celebrity For ACFW 2015
Kangana Ranaut
Kangana Ranaut is an Indian film actress. She has established a successful career in Bollywood, and is the recipient of a National Film Award and two Filmfare Awards

25. Target Celebrity Designer For ACFW 2015
Ritu Beri
Ritu Beri is a New Delhi based International fashion designer. She was the first Asian designer to head the French fashion brand, Jean-Louis Scherrer. 

26. Assam Couture Fashion Week would like to thank you for taking the time to read through our Proposal and would be honored in working with you to ensure that this event is a success
Thank you in Advance and we will be waiting for your positive feedback.
Vijay kumar pathak M

27. Our Bank Details
All payments Either Cash/Cheque Must be In The Name of MAGNIVA EVENTS AND ADVERTISING AGENCY
Name of company   -MAGNIVA EVENTS AND ADVERTISING GENCY
Name of Bank          - Kotak Mahindra Bank Ltd
Branch                   -G.S Road
IFSC Code               -KKBK
City                         -Guwahati
Account Type           -Current Account  
Account No