1. Lesson 2: Ways to reduce eco-footprints Why would Kermit be described as a green consumer?

2. Better Together Jack Johnson Four ways to reduce eco-footprints Describe four examples of how people are being encouraged to reduce their eco footprints Evaluate schemes to help people reduce their ecofootprints

3. The big contributors to Cambridge’s eco-footprint Transport 18% Energy 26% Waste 13% Shopping 22%

4. Four examples Today we’re going to look at four examples of how people are being encouraged to reduce their eco-footprints – M&S Plan A (Shopping) – BedZED (Energy) – Cambridge Traffic Management (Transport) – Curitiba Recycling and Garbage (Waste) You should make notes as we go Remember that you can download the PowerPoint tonight if you miss anything

5. Green Consumerism Consumerism is a fancy way of saying shopping for goods and services Green consumerism means shopping for goods and services in an ethical and ecologically-friendly way

6. Fair trade chocolate – the farmers get a fair wage Environmentally friendly, non- biological detergent He cycles rather than drives so that he doesn’t use petrol He has an ethical bank account – his money won’t be used to fund environmentally destructive activities

7. Green Consumerism Some shops actively encourage people to be Green Consumers – Most supermarkets have schemes to encourage people to use fewer plastic carrier bags – Fair Trade is used a selling point in cafes – Farmers markets promote locally grown produce Marks and Spencer’s Plan A campaign is a good example of a company promoting green consumerism

8. Marks & Spencer Plan A Plan A is based on 5 key ideas – Climate Change – Waste – Sustainable raw materials – Fair Partnerships – Health YouTube video M&S website

9. Reducing waste

10. Curitiba is a very unusual Brazilian City The city has been recycling far longer than most MEDC cities We’re going to watch an excerpt from the Curitiba video about recycling and waste

11. Reducing energy consumption Buildings are responsible for a lot of energy consumption This video is about a housing development called BedZED This video The homes are designed to consume very little energy

12. BedZED summary Thermally efficient Natural, recycled or reclaimed materials South facing homes that are naturally warmed by sunlight North facing offices to reduce need for air-con Extra thick insulation Making renewable energy Low energy appliances Energy tracking meters Combined heat and energy boiler using tree waste Green transport opportunities

13. Reducing the impact of transport Congested streets are bad for business and bad for the environment – People can’t get to work – Deliveries won’t be made on time – Fuel is wasted if engines are kept running when stationary – This produces unnecessary pollution

14. Traffic in Cambridge Cambridge is very old, so the streets are very narrow There are several schemes to reduce the impact of transport in Cambridge Video 1 Problems Video 2 Solutions

15. Homework Visit RAFL on the Smart Cloud Download today’s presentation Make sure that you’ve completed the SWOT analysis and that you’ve Research sustainability in Cambridge

16. Click on this red book for the PowerPoints from Lessons 1 and 2 You should have already done this Do this tonight Remember that these red books give you extra guidance