Download presentation
Presentation is loading. Please wait.
1
Law and Economics-Charles W. Upton Improving the Product
3
Can a Monopoly Improve Its Product? Berkley Photo IBM Microsoft
4
Improving the Product Berkley Photo Kodak had come up with a new type of film and made it available in a format that would only fit Kodak cameras.
5
Improving the Product
6
Berkley Photo Kodak had come up with a new type of film and made it available in a format that would only fit Kodak cameras. The court found that Kodak had no duty to pre- disclose. –If it had to pre-disclose, firms could "free ride" on Kodak's R and D efforts. –Second, the administrative of deciding when pre- disclosure was required would be burdensome.
7
Improving the Product
8
IBM Peripherals New IBM computers rendered the products of rival manufacturers of peripheral unworkable.
9
Improving the Product
10
IBM Peripherals New IBM computers rendered the products of rival manufacturers of peripheral unworkable. –IBM products were superior to their existing models. –IBM had no duty to come out with a system for the benefit of their competitors.
11
Improving the Product
13
Microsoft Microsoft built a monopoly in Operating Systems for personal computers. –Allowable –The right product at the right time –Dealings with IBM
14
Improving the Product Microsoft Microsoft built a monopoly in Operating Systems for personal computers. It then developed Internet Explorer, and essentially killed the market for Netscape –Netscape used to charge. –Microsoft gave it away, forcing Netscape to match strategy
15
Improving the Product
16
Microsoft relied on Kodak and IBM precedents claiming that was merely improving its product. Part of Government anti-trust case, with allegation that Microsoft was trying to eliminate a competitor.
17
Improving the Product Microsoft relied on Kodak and IBM precedents claiming that was merely improving its product. Part of Government anti-trust case, with allegation that Microsoft was trying to eliminate a competitor. In trial, Judge Jackson ruled against Microsoft, but Appeals Court reversed Jackson and ordered the issue retired. DOJ dropped issue rather than retry it. Microsoft paid AOL-Time Warner (who bought Netscape) $750 million to settle issue.
18
Improving the Product End ©2004 Charles W. Upton
Similar presentations
© 2024 SlidePlayer.com. Inc.
All rights reserved.