1. Leading Social Change Creative Showcase

3. Behaviour Change

5. We design programs that will improve the health of citizens and communities.

6. World Health Organization, 2002 Percent of healthy years of life lost to behavioural factors in wealthy nations.

7. In 2010 Apple spent $691 million in advertising to achieve sales of $65 billion

9. In 2010 the government of Ontario spent about $50 million advertising its programs to citizens.

10. 13 million shareholders

11. In 2010 $2 million spent advertising Ontario’s flu shot program.

12. 200,000 fewer visits to the doctor

13. 30,000 fewer visits to the Emergency Room

14. $13.6 million in reduced health care costs

15. 200 lives saved

16. Behaviour Change