1. - 1 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 IT Looking Forward Priorities and plans Jon Collins, Managing Director Freeform Dynamics Ltd jon@freeformdynamics.com April 2010 www.freeformdynamics.com

2. - 2 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010Agenda ►Today’s priorities ►What’s technology bringing? ►Taking things from here

3. - 3 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Organisational priorities for IT Which of the following indicators do you see as important to your organization?

4. - 4 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Meanwhile, some things continue to go up... What business drivers are having the most impact on how you architect and operate your server estate?

5. - 5 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 What’s technology bringing? Whirlwind tour… ►Infrastructure stuff ●Virtualisation of servers, storage, desktops... ●Convergence through 10 Gig Ethernet ●Service-based delivery and cloud ►User-facing stuff ●Collaboration and information sharing ●Unified communications and VoIP ●Information management and BI

6. - 6 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 The two-edged sword of virtualisation Have you faced any of the following challenges with your server consolidation activities?

7. - 7 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 SERVER 1SERVER 2SERVER 3 STORAGE ASTORAGE BSTORAGE C VIRTUALISED SERVER WORKLOAD 1WORKLOAD 2WORKLOAD 3 INTERFACE STORAGE ASTORAGE BSTORAGE C Adopters starting to appreciate architectural impact

8. - 8 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Network convergence is means to end

9. - 9 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Meanwhile, what about Cloud?

10. - 10 - Cloud computing – from myth to reality Jon Collins, Freeform Dynamics, February 2009 Why Now? Convergence vs Collision SOA Dynamic IT Internet Sourcing Physic s Global- isation Eco- nomics Boundar y Erosion

11. - 11 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Early days for information management How well are your needs actually being met in the following areas?

12. - 12 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Limited uptake of ‘real’ UC today... But ‘aggressive’ adopters seeing significant benefits

13. - 13 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 And of course…

14. - 14 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 BUSINESS REQUIREMENTS Taking things from here: familiar trade-offs

15. - 15 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Making everything “just work” Making a real difference to business IT as bottleneck IT as foundation IT as differentiator Efficiency before effectiveness INCREASED EFFICIENCY INCREASED EFFECTIVENESS

16. - 16 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 What to leave out? Average outsourcing index by Senior Management view of IT

17. - 17 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Bad Good Fit with service requirements Non-differentiatingDifferentiating Business value of application Kill Transform Improve Maintain Rationalise to get breathing space

18. - 18 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 Where to start? Beer mat IT ►Governance is not a dirty word – it’s about making informed, open decisions ●Know what you have ●Know what “they” do ●Know what they want ●Know what is possible ●Know what you are doing ●Know the constraints and risks ►Reduce waste, look for value ►Management is key

19. - 19 - IT in a cold climate Jon Collins, Freeform Dynamics, January 2010 IT Looking Forward Priorities and plans Jon Collins, Managing Director Freeform Dynamics Ltd jon@freeformdynamics.com April 2010 www.freeformdynamics.com