1. What is a Web log (blog)? Skills: reading and searching a blog IT concepts: blog, subscription, one-to-many communication, wire-frame diagram, permalink, tag (label), long tail, captcha (anti spam) This work is licensed under a Creative Commons Attribution-Noncommercial- Share Alike 3.0 License.

2. What is a Web log (blog)? Internet concepts –Applications (blogs) –Technology –Implications Internet skills –Application development –Content creation

4. A typical 2-column blog post Post title and date Footer Post bodyAdditional information

5. A B E D C F G

6. Blog post key A: Search all blog posts B: Title and date of the posts in reverse chronological order C: Text to speech reading of the post D: Body of the post E: Subscribe by email or RSS F: Links to other Web sites G: Get the post in PDF format Click on the title (B) for a permalink

7. Every blog has a URL. For example, the URL of our class blog is: http://cis471.blogspot.com Every post within a blog has its own URL, its permalink. For example, I wrote a post on the low cost of connectivity in Stockholm and other cities. The permalink URL for that individual post is: http://cis471.blogspot.com/2009/04/why-is-connectivty-in-stockholm- so-much.html Wait – what is a permalink again?

8. Blog post footer A A BC D E F

9. Blog footer key A: Click on images to download and enlarge them B: Permalink – a link to this particular post C: Comments – read and leave comments D: Links to blog posts that link to this one E: Labels (tags) assigned to this post F: Labels (tags) used on this blog

10. Blogs are mostly one-to-many, but … There may be several authors Readers can comment A captcha For example: http://cis471.blogspot.com/2009/0 4/why-is-connectivty-in- stockholm-so-much.html

11. Comment moderation, a necessary bother

12. Video: blogs in plain english http://www.commoncraft.com/blogs

13. “news that appeals to a high number of small audiences” Technorati had indexed 133,000,000 blogs as of January 2010 Just before the end of the video, he characterizes blogs as providing

14. The long tail

15. What is a Web log (blog)? Skills: reading and searching a blog IT concepts: blog, subscription, one-to-many communication, wire-frame diagram, permalink, tag (label), long tail, captcha (anti spam) This work is licensed under a Creative Commons Attribution-Noncommercial- Share Alike 3.0 License.