2. Chapter 3 Training for Organizations Evaluating Organizational Training

3. Chapter 3 Evaluation Goal: Prepare a one minute elevator speech explaining why it’s imperative to do evaluations.

4. Training for Organizations Chapter 3 Definition Evaluation is the systematic collection of descriptive and judgmental information necessary to make effective training decisions related to the selection, adoption, value, and modification of activities done throughout the training cycle.

5. Training for Organizations Chapter 3 Excuses For Not Doing Evaluations No one really cares about evaluating training Trainees will let me know how effective the training program was We don’t have time to evaluate That’s someone else’s job!

6. Training for Organizations Chapter 3 What are Criteria? What criteria did you use in choosing this course? In attending your university? In buying a new car?

7. Training for Organizations Chapter 3 Levels of Criteria Reaction Learning Behavior Org. Results Process

8. Training for Organizations Chapter 3 Criterion Development The ULTIMATE criterion are what we would measure if we could.

9. Training for Organizations Chapter 3 Measures Outcome measures Process measures Objective measures Subjective measures

10. Training for Organizations Chapter 3 Types of Criteria Criterion referenced Norm referenced

11. Training for Organizations Chapter 3 Criterion Development Determine your audience (who needs to know what?) Get commitment to criteria Make evaluation part of your proposal Perform as many different evaluation strategies as possible

12. Training for Organizations Chapter 3 Relationship Between Criteria and Needs Assessment Which car for you?

13. Training for Organizations Chapter 3 Evaluation Methods Reaction participant questionnaires, observations Learning tests, simulations, observations Behavior participant surveys, management surveys, observations (cont.)

14. Training for Organizations Chapter 3 Evaluation Methods Organizational results department audit, interviews, focus groups, surveys Process surveys, audits, focus groups