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Change Management Prof. Steve Phelan Lecture 8. Today Implementing Change  Note on implementing change (1991)  Peter Browning and Continental White.

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Presentation on theme: "Change Management Prof. Steve Phelan Lecture 8. Today Implementing Change  Note on implementing change (1991)  Peter Browning and Continental White."— Presentation transcript:

1 Change Management Prof. Steve Phelan Lecture 8

2 Today Implementing Change  Note on implementing change (1991)  Peter Browning and Continental White Cap (1986) LMZ Chs17-20  Organization Mirror Interventions (1999)  Confrontation Meeting (1967)  Parallel Learning Structures (1991)  Survey Guided Development (1972)

3 Implementing Strategy Ten Commandments  Analyze organization and need for change  Create a shared vision and common direction  Separate from the past  Create a sense of urgency  Support a strong leader role  Line up political sponsorship  Craft an implementation plan  Develop enabling structures  Communicate, involve people, and be honest  Reinforce and institutionalize change What is new here?

4 Peter Browning and Continental White Cap Tasks  Construct a vision and set of goals  Create a commitment chart for Peter  What should Peter’s approach be to Lawson, White, Stark, Green and corporate HQ?  Craft an implementation plan to achieve your goals (particularly indicating actions and time frame)

5 More Group Techniques What are the similarities and differences between the organization mirror technique and a confrontation meeting? How do they differ from role analysis and HQ-field relations techniques? Is there anything new here? Would it work/not work?

6 Parallel Learning Structures Philosophy  The authors believe that traditional structures are not set up to promote learning  They advocate parallel structures to get people out of their environment into a new culture that encourages learning  These are not the same as taskforces, working parties, or quality circles Do you believe the philosophy?

7 Survey Guided Development Overview  Possibly the most pretentious OD article ever written  Lots of scientific/medical metaphors and references  Reflects the view of engineers and psychologists set on making OD a ‘science’  Believes survey guided research enables scientific diagnosis and prescription Questions  Why have surveys proven to be such a poor tool over the years?  Is their ‘survey feedback’ the answer?


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