1. Struktur-arkitektur I session 5 (24/9/03)

2. today´s plan Placing today in the big schema (after session 3- learned about hypertext; session 4-text elements) Should a text author know about architecture? Announcements: misc. Lecture: Wodtke, Krug, Nielsen Kagepause Lecture: Bernstein, Engebretsen

3. announcements Ny øvelsespolitik Examination Sprogspecifiske øvelser (Session 7- target groups exercise, Sesion 8- newsletter, Session 10- Web style exercise) Course goal : This course looks at how to communicate textually in a particular medium (digital) with particular textual strategies.

4. Wodtke: Socks Drawers… Organize or you cannot find User quests: where am I? do they have? Can I find? (we will cover in exercises) The sorting exercise: tv (what is the dominant organization scheme? Consistency? Does it cover it all? Things in two places) Naming labels: Wodke´s example

5. Wodtke: A Bricklayer´s… Metadata: descriptive, intrinsic, administrative.

6. Wodtke: A Bricklayer´s… Controlled vocabulary exercise (p. 40, table 6.3)

7. Krug: Street Signs… How to find things online: a chainsaw at the mall Browsing: no scale, no sense of direction, no sense of location Web navigation conventions: site name/brand, sections, utilities, search, flowcharts, page names. The trunk test: AOK

8. p. 53

9. p. 56

10. p. 70

11. The trunk test What site is this? (Site ID) What page am I on? (Page name) What are the major sections of this site? (Sections) What are my options at this level? (Local navigation) Where am I in the scheme of things? (”You are here indicators”) How can I search?

12. GIVE US A BREAK!!!

13. “we must work toward a pattern language through both topological and rhetorical observation” (Mark Bernstein) cycle contour counterpoint mirrorworld tangle sieve montage

14. AXIAL/HIERARCHICALNETWORK hypertext structures

18. coherence Intranodal (traditional notion: text) Internodal (between two text nodes read in sequence) Hyperstructural (logic in the structure) Engebretsen uses van Dijk´s theories of macro and superstructures to explain the last two levels. coherence

19. linking -Connective (alternative, adversative, specifying, and causal +additive -Associative (of an occasional, idiosyncratic nature, more semantic) Usually relevant if you want more information Can weaken coherence, example: Coca- Cola

20. Superstructure of the networked version

21. Flowchart examples Chris Jenning´s webdesign architectureswebdesign architectures (http://www.pagetoscreen.net/)