1. Blogging Basics By drew gunn

2. What is a Blog? Blog (noun) – a web-log, a hierarchy of text, images, and data arranged chronologically, that can be viewed in an HTML browser

3. Usually... Written by one person (but not always) Often (but not always) written on one topic

4. What are Blogs about? ALMOST ANYTHING! Anyone with an IDEA can be a BLOGGER

5. Blogs in plain English MASH IT!

6. Getting Started HOW TO: Choose a Blogging Platform

7. Decisions, decisions, decisions… Several Blog services The most popular are…

8. Things to consider… What are your GOALS? What is your BUDGET? How TECHNOLOGICALLY ABLE are you? HOSTED vs. STAND ALONE

9. What are your GOALS? Purpose? Long-term? Hobby or Professional use? Will I advertise?

10. What is your BUDGET? Services from FREE to VERY EXPENSIVE Blogger.com and WordPress will host and serve for FREE Other things you might pay for… – Designs – Hosting – Tools and Metrics

11. How TECHNOLOGICALLY ABLE are you? Might have a lot to learn Consult a “Techie” Consult other blogs about blogging – www.problogger.com www.problogger.com

12. HOSTED Blogs Pros Cheap or Free Easy set-up Indexed and searche quickly Cons Less Configurable Default Designs Less control

13. Stand Alone Blogs Pros Full Control Adaptability Unique URL Cons Complicated Expensive Difficult Updates

14. Blogging for Business

15. The NEW BIG DEAL Biz blogs are popping up EVERYWHERE Share your Biz expertise, Build your website’s traffic Connect with potential customers

16. Why Blog for Biz? A Low-cost alternative to a website Easy updating Share your knowledge to a wider audience

17. Tips for BIZ BLOGS A BLOG OF BLOGGING TIPS