1. Bringing science to the public: Careers in science writing and communication Katie Yurkewicz Communication Director Fermi National Accelerator Laboratory katie@fnal.gov

2. What is Fermilab? Katie Yurkewicz, SCUWP, 1/15/2012 2

3. How did I get there? Katie Yurkewicz, 12/19/2011 3

4. Six months of soul searching Katie Yurkewicz, SCUWP, 1/15/2012 4

5. A career (for now!) Katie Yurkewicz, SCUWP, 1/15/2012 5

6. Lessons Few career paths are linear Reach out to everyone – you never know where help might come from Payoff can take time Katie Yurkewicz, SCUWP, 1/15/2012 6

7. What do communicators do? Katie Yurkewicz, SCUWP, 1/15/2012 7 Science writing Public Relations Public Outreach

8. Communication at Fermilab Media relations Community relations VIP services & protocol Writing & editing Graphic design Photography and video production Exhibit design Public outreach & tours Communication training for scientists Katie Yurkewicz, SCUWP, 1/15/2012 8

9. Scientists as communicators Good communication is important for professional scientists Seize opportunities to learn and practice!  Grant-writing workshops  Presentation and public speaking workshops  Media training  Resume and CV writing  Public outreach opportunities Katie Yurkewicz, SCUWP, 1/15/2012 9

10. Who employs science communicators? Universities Laboratories and research institutions Industry Museums Scientific societies and non-profits Mass media (newspapers, magazines, broadcast) Trade magazines and scientific journals Katie Yurkewicz, SCUWP, 1/15/2012 10

11. You can try this at home Writing School newspaper Local newspaper/web news outlet Your own blog Outreach Science activities at local museums Badge days/events for Scouts/4-H Lectures for community groups YouTube videos, comics… Katie Yurkewicz, SCUWP, 1/15/2012 11

12. Steps to a career Degree in writing/journalism/communication + science degree/experience/strong interest Science degree + writing/communication/outreach experience Internships Freelancing Katie Yurkewicz, SCUWP, 1/15/2012 12

13. More information: science writing National Association of Science Writers Council for the Advancement of Science Writing List of degree programs: http://dsc.journalism.wisc.edu/ Katie Yurkewicz, SCUWP, 1/15/2012 13