1. QR Codes & the Mobile Web Mark Kelly - Head of Media The King’s School SYDNEY

2. What is Mobile Learning? Current perspectives on mobile learning generally fall into the following four broad categories: Technocentric - learning using a mobile device eg. phone, psp, PDA, iPod etc. Relationship to e-learning - seen as an extension of e-learning Augmenting formal education - formal education is seen as face to face (lecture driven). Loosely they describe the concept of Distance education. Learner-centred - Learning that takes advantage of opportunities presented by mobile devices. Learner is not at a fixed, pre determined location. (Source: Winters, N 2007, ‘What is Mobile Learning?’ Big Issues in Mobile Learning, Kaleidoscope Learning Sciences Research Institute, University of Nottingham, Nottingham England pp7-8)

3. Smartphone Revolution Smartphone Adoption in AUS is 2nd in the World at 37%, only Singapore is higher. Mobile market penetration is currently at 75% and is expected to be at 96% by 2014. iOS 42%, Android 29% growing quickly. Google has adopted a mobile first mantra.

4. Smartphone Revolution An interesting analysis of the Australian Mobile Market PlaceAn interesting analysis of the Australian Mobile Market Place Karim Temsamani - Global head mobile google Other useful resources Outrider.com - Google Think Mobile Sydney Australia’s Mobile Phone Habits under the microscope

5. Smartphones & Mobile Web Stamford Study: 74% of Top Australian Websites Fail to Optimise for Mobile (SOURCE: Power Retail, Mobile/Pureplay, viewed 6 October 2011,.)http://http://www.powerretail.com.au/p ureplay/stamford-study-74-of-top- australian-websites-fail-to-optimise-for- mobile/ Why?

6. Pilot Project - Follett Challenge Follett Challenge

7. Project Background Head of Library wanted to enter the competition which called for the innovative use of technology within a school setting I proposed the use of Bluetooth push technology called Hypertag Settled on doing “something with QR codes”

8. QR Codes - WTF? QR Code - Quick Response Code Matrix Code - Two dimensional Code Toyota subsidiary Denso -1994 Track vehicles during the manufacturing process Can provide a variety of information

9. QRstuff.com

10. End Result Our Follett Challenge Video Submission The King’s School Follett Challenge App

11. Library Orientation

12. Project Background Library Orientation - Web Based / Teacher lead, Time dependant Wanted a more engaging experience for users Quiet vs Loud Integrated current trends Required little up skill to adopt

13. What are we learning? Uptake of the Follett Challenge Mobile App 100%... of 1 person! Surfing to Mobile websites is still in its infancy. Don’t allow this to deter your desire to develop for this medium.

14. What are we learning?

16. Questions