1. 1 CS 430 / INFO 430 Information Retrieval Lecture 11 Evaluation of Retrieval Effectiveness 2

2. 2 Course administration Assignment 2 Choice of k.

3. 3 Course Administration Midterm Examination See the Examinations page on the Web site On Wednesday October 11, 7:30-9:00 p.m. in place of the discussion class. Laptops may be used to store course materials and your notes, but for no other purposes. Hand calculators are allowed. No communication. No other electronic devices.

4. 4 Information Discovery: Examples and Measures of Success People have many reasons to look for information: Known item Where will I find the wording of the US Copyright Act? Success: A document from a reliable source that has the current wording of the act. Fact What is the capital of Barbados? Success: The name of the capital from an up to date reliable source.

5. 5 Information Discovery: Examples and Measures of Success (continued) People have many reasons to look for information: Introduction or overview How do diesel engines work? Success: A document that is technically correct, of the appropriate length and technical depth for the audience. Related information (annotation) Is there a review of this item? Success: A review, if one exists, written by a competent author.

6. 6 Information Discovery: Examples and Measures of Success (continued) People have many reasons to look for information: Comprehensive search What is known of the effects of global warming on hurricanes? Success: A list of all research papers on this topic. Historically, comprehensive search was the application that motivated information retrieval. It is important in such areas as medicine, law, and academic research. The standard methods for evaluating search services are appropriate only for comprehensive search.

7. 7 Reading Ellen M. Voorhees and Donna Harman, TREC Experiment and Evaluation in Information Retrieval. MIT Press, 2005.

8. 8 Text Retrieval Conferences (TREC) Led by Donna Harman and Ellen Voorhees (NIST), with DARPA support, since 1992 Separate tracks that evaluate different aspects of information retrieval Researchers attempt a standard set of tasks, e.g., -> search the corpus for topics provided by surrogate users -> match a stream of incoming documents against standard queries Participants include large commercial companies, small information retrieval vendors, and university research groups.

9. 9 Ad Hoc Track: Characteristics of Evaluation Experiments Corpus: Standard sets of documents that can be used for repeated experiments. Topic statements: Formal statement of user information need, not related to any query language or approach to searching. Results set for each topic statement: Identify all relevant documents (or a well-defined procedure for estimating all relevant documents) Publication of results: Description of testing methodology, metrics, and results.

10. 10 TREC Ad Hoc Track 1.NIST provides text corpus on CD-ROM Participant builds index using own technology 2.NIST provides 50 natural language topic statements Participant converts to queries (automatically or manually) 3.Participant run search (possibly using relevance feedback and other iterations), returns up to 1,000 hits to NIST 4.NIST uses pooled results to estimate set of relevant documents 5.NIST analyzes for recall and precision (all TREC participants use rank based methods of searching) 6.NIST publishes methodology and results

11. 11 The TREC Corpus SourceSize# DocsMedian (Mbytes)words/doc Wall Street Journal, 87-8926798,732245 Associated Press newswire, 8925484,678446 Computer Selects articles24275,180200 Federal Register, 8926025,960391 abstracts of DOE publications184226,087111 Wall Street Journal, 90-9224274,520301 Associated Press newswire, 8823779,919438 Computer Selects articles17556,920182 Federal Register, 8820919,860396

12. 12 The TREC Corpus (continued) SourceSize# DocsMedian (Mbytes)words/doc San Jose Mercury News 9128790,257379 Associated Press newswire, 9023778,321451 Computer Selects articles345161,021122 U.S. patents, 932436,7114,445 Financial Times, 91-94564210,158316 Federal Register, 9439555,630588 Congressional Record, 9323527,922288 Foreign Broadcast Information470130,471322 LA Times475131,896351

13. 13 Notes on the TREC Corpus The TREC corpus consists mainly of general articles. The Cranfield data was in a specialized engineering domain. The TREC data is raw data: -> No stop words are removed; no stemming -> Words are alphanumeric strings -> No attempt made to correct spelling, sentence fragments, etc.

14. 14 TREC Topic Statement Number: 409 legal, Pan Am, 103 Description: What legal actions have resulted from the destruction of Pan Am Flight 103 over Lockerbie, Scotland, on December 21, 1988? Narrative: Documents describing any charges, claims, or fines presented to or imposed by any court or tribunal are relevant, but documents that discuss charges made in diplomatic jousting are not relevant. A sample TREC topic statement

15. 15 Relevance Assessment: TREC Problem: Too many documents to inspect each one for relevance. Solution: For each topic statement, a pool of potentially relevant documents is assembled, using the top 100 ranked documents from each participant The human expert who set the query looks at every document in the pool and determines whether it is relevant. Documents outside the pool are not examined. In a TREC-8 example, with 71 participants: 7,100 documents in the pool 1,736 unique documents (eliminating duplicates) 94 judged relevant

16. 16 Some other TREC tracks (not all tracks offered every year) Cross-Language Track Retrieve documents written in different languages using topics that are in one language. Filtering Track In a stream of incoming documents, retrieve those documents that match the user's interest as represented by a query. Adaptive filtering modifies the query based on relevance feed-back. Genome Track Study the retrieval of genomic data: gene sequences and supporting documentation, e.g., research papers, lab reports, etc.

17. 17 Some Other TREC Tracks (continued) HARD Track High accuracy retrieval, leveraging additional information about the searcher and/or the search context. Question Answering Track Systems that answer questions, rather than return documents. Video Track Content-based retrieval of digital video. Web Track Search techniques and repeatable experiments on Web documents.

18. 18 A Cornell Footnote The TREC analysis uses a program developed by Chris Buckley, who spent 17 years at Cornell before completing his Ph.D. in 1995. Buckley continued to maintain the SMART software and has been a participant at every TREC conference. SMART has been used as the basis against which other systems are compared. During the early TREC conferences, the tuning of SMART with the TREC corpus led to steady improvements in retrieval efficiency, but after about TREC-5 a plateau was reached. TREC-8, in 1999, was the final year for the ad hoc experiment.

19. 19 Evaluation: The Human in the Loop Search index Return hits Browse repository Return objects

20. 20 Evaluation: User criteria System-centered and user-centered evaluation -> Is user satisfied? -> Is user successful? System efficiency -> What efforts are involved in carrying out the search? Suggested criteria (none very satisfactory) recall and precision response time user effort form of presentation content coverage

21. 21 The TREC Interactive Track The TREC Interactive Track has tried several experimental approaches: Manual query construction with interactive feedback and query modification with routing (TREC-1, 2, and 3) and ad hoc (TREC-4). Aspectual recall with inter-system comparison (TREC- 5, and 6) Aspectual recall without inter-system comparison (TREC-7, and 8) Fact-finding without inter-system comparison (TREC-9 and later)

22. 22 TREC-6 Interactive Track Aspectual recall: Retrieve as many relevant documents as possible in 20 minutes, so that taken together they cover as many different aspects of the task as possible. Topics: Six topics from the ad hoc track. Assessment: Documents from all participants pooled and aspects matrix of participant success created by NIST staff. Experimental design: Order of searching and system used followed standard Latin square block design. Control system: A baseline system, ZPRISE, used by all participants.

23. 23 TREC-6 Interactive Track Analysis: Use of a standard statistical experimental design allowed analysis of results using analysis of variance. Topic and researcher are considered random effects and the system as a fixed effect. Results: Significant effects of topic, searcher, and system within site. Results between sites were not significant. Observations on methodology: Even a small study (six topics) was a major commitment, including training of subjects, questionnaires, etc.

24. 24 MIRA Evaluation Frameworks for Interactive Multimedia Information Retrieval Applications European study 1996-99 Chair Keith Van Rijsbergen, Glasgow University Expertise Multi Media Information Retrieval Information Retrieval Human Computer Interaction Case Based Reasoning Natural Language Processing

25. 25 Some MIRA Aims Bring the user back into the evaluation process. Understand the changing nature of Information Retrieval tasks and their evaluation. Evaluate traditional evaluation methodologies. Understand how interaction affects evaluation. Understand how new media affects evaluation. Make evaluation methods more practical for smaller groups.

26. 26 Market Evaluation System that are successful in the market place must be satisfying some group of users. ExampleDocumentsApproach LibraryLibrary ofcatalog fielded data catalogsCongressrecordsBoolean search Scientific PubMedindex recordsthesaurus information+ abstractssimilarity rank Web searchGoogleweb pagessimilarity + link rank

27. 27 Market Research Methods of Evaluation Expert opinion (e.g. consultant) Competitive analysis Focus groups Observing users (user protocols) Measurements effectiveness in carrying out tasks speed Usage logs

28. 28 Market Research Methods Initial Mock-upPrototypeProduction Expert opinions    Competitive analysis  Focus groups   Observing users    Measurements   Usage logs 

29. 29 Precision-recall graph 1.0 0.75 0.5 0.25 1.0 0.75 0.5 0.25 precision recall The red system appears better than the black, but is the difference statistically significant?

30. 30 Statistical tests Suppose that a search is carried out on systems i and j System i is superior to system j if, for all test cases, recall(i) >= recall(j) precisions(i) >= precision(j) In practice, we have data from a limited number of test cases. What conclusions can we draw?

31. 31 Statistical tests The t-test is the standard statistical test for comparing two table of numbers, but depends on statistical assumptions of independence and normal distributions that do not apply to this data. The sign test makes no assumptions of normality and uses only the sign (not the magnitude) of the the differences in the sample values, but assumes independent samples. The Wilcoxon signed rank uses the ranks of the differences, not their magnitudes, and makes no assumption of normality but but assumes independent samples.

32. 32 The Search Explorer Application: Reconstruct a User Sessions