1. PURPOSES OF SUPPORT MATERIAL (Skinner/Grice) Clarity exactness of a message definition of research Vividness memorable descriptive

2. SUPPORT MATERIAL (EXAMPLES) Brief Extended short story Hypothetical imaginary situation

3. SUPPORT MATERIAL (STATISTICS) Use to quantify your ideas Use sparingly Use attribution Explain meaning to audience Round off Use visual aids

4. SUPPORT MATERIAL (TESTIMONY) Expert Peer Paraphrasing

5. TESTING SUPPORT MATERIAL (Skinner/Grice) A. Quote source accurately and in context. B. Use “expert” source. C. Use unbiased sources. D. Evidence must be relevant to speech.

6. TESTING SUPPORT MATERIAL (Skinner/Grice) E. Use specific evidence. F. Do you have enough evidence to support your point? G. Make evidence as current as possible.