1. Propaganda and Advertising An Interactive Presentation

2. What is Propaganda? a specific type of message presentation aimed at serving an agenda a specific type of message presentation aimed at serving an agenda message http://en.wikipedia.org/ wiki/Propaganda http://en.wikipedia.org/ wiki/Propaganda http://en.wikipedia.org/ wiki/Propaganda http://en.wikipedia.org/ wiki/Propaganda

3. Purpose of Propaganda to influence people's opinions actively to influence people's opinions actively appeal to one's emotions appeal to one's emotions

4. Propaganda Techniques  Appeal to fear: Appeal to fear Appeal to fear  Appeal to authority: Appeal to authority Appeal to authority  Bandwagon: Bandwagon  Direct order: Direct order Direct order  Obtain disapproval: Obtain disapproval Obtain disapproval  Glittering generalities: Glittering generalities Glittering generalities  Rationalization: Rationalization  Intentional vagueness: Intentional vagueness Intentional vagueness  Transfer: Transfer  Oversimplification: Oversimplification  Common man: Common man Common man  Testimonial: Testimonial  Stereotyping Stereotyping  Scapegoating: Scapegoating  Virtue words: Virtue words Virtue words  Slogans: Slogans  Unstated assumption: Unstated assumption Unstated assumption

5. Advertising as Propaganda advertising can be thought of as propaganda that promotes a commercial product advertising can be thought of as propaganda that promotes a commercial product Eating chocolate. Copyright 1886. Prints and Photographs Division. LC-USZ62-92565. bibliographic record bibliographic record

6. Early Film Advertisement

7. War Propaganda Propaganda is a mighty weapon in war Propaganda is a mighty weapon in warwar

8. Early War Propaganda