1. Photography for Multimedia B.Sc. (Hons) Multimedia ComputingMedia Technologies Photographic Principles

2. Agenda Film types and formats Themes Colour Model Equipment Lighting Developing & Printing Traditional v Digital Photography B.Sc. (Hons) Multimedia ComputingMedia Technologies

3. Themes Still-life Portrait Landscape Sports Social & Documentary Travel Scientific

4. B.Sc. (Hons) Multimedia ComputingMedia Technologies Traditional Photography is based on the subtractive Colour synthesis model

5. Equipment Taking pictures Cameras (bodies) Lenses Lightmeters Flashguns Motordrives Gadgets (tripods, filters, bags, close-up equipment Developing pictures Darkroom ( dry and wet equipment) Developing tanks, spools Enlargers ( lenses)

6. Camera Types Rangefinders Single Lens Reflex (SLR) Twin Lens Reflex Monorail Specialist

7. Professional cameras:Nikon

8. Professional cameras:Canon

9. Professional cameras:Olympus

10. Professional cameras:Minolta

11. Professional cameras:Pentax

12. Medium format cameras

13. Twin Lens Reflex

14. Large format cameras:(5x4)

15. Digital accessories

16. ‘ Even the most sophisticated camera is just a light-tight box’ Exposure of image on film via light-source Balance of amount of light for a given time Sensitivity of film ( ASA / ISO 100 = standard Amount of light (aperture) Time (shutter speed) Each combination of aperture and shutter speed for a given film speed ( sensitivity) has a particular exposure value (EV)

17. Lighting Available light On-camera flash (usually gives red-eye) Off camera flash - diffuse lighting via bouncing Studio flash - multi-flash setup

18. Traditional v Digital Traditional larger range currently available less expensive high-end equipment need to support legacy stock image libraries Digital more accessible by novice users professional equipment very expensive still needs to improve resolution for high quality production requirements

19. Developing & Printing (D&P) Darkroom (wet-side) developing (developer, colour developer, fixing, stablizing, washing) Darkroom (dry-side) Contact sheets Enlarging image onto photographic paper Producing prints from slides Improving image by ‘dodging’ and ‘burning’ areas of the image ( like Photoshop)

20. References B.Sc. (Hons) Multimedia ComputingMedia Technologies Digital Multimedia 2nd Edition Chapman N. Chapman J. Wiley. 2004 http://www.nikon.com http://www.olympus..com http://www.pentax.com http://www.minolta.com http://www.canon.com