1. Basic Rule 4

2. Study Questions  1. What’s the lesson behind the anecdote of an American’s using the wrong tone to say greetings to a Taiwanese?  What’s the main point of the paragraph on the “tango” with Latins?  What’s the meaning of the following words in American English? fridge chemist wireless telly loo

3. 4. Why does the author refer to Japan as the “never-never land”? 5. What should you keep in mind about language choice when you come across a local that speak like a native of your language? 6. What are the ways for you to find topics for the conversations you must carry out while traveling around different countries in a tight schedule?

4. 7. Describe the slow, analytical style of starting business in Japan. What other countries have a similar business style? 8. Describe the communal “family style” in which Middle Eastern business is done.