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Social Cognition The way we attend to, store, remember, and use information about other people and the world around us First impressions
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Groups Influences Social Facilitation Social Loafing Group polarization Group Think
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Attributions What is the cause? –Internal attributions –External attributions –Theory of causal attribution Consensus Consistency Distinctiveness
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Attributions Prone to error Taking shortcuts: –Attributional biases Fundamental attribution error Self-serving bias Actor-Observer Bias Belief in a just world
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Cognitive Dissonance The unpleasant state that occurs when attitudes don't match behaviors Responses
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Attitudes and Behavior Attitude change –Persuasion –Mere exposure effect –Obstacles to persuasion
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Relationships Liking –Repeated contact –Similarity –Physical attraction –Proximity –Mere exposure
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Relationships Loving –Passionate love –Compassionate love –Triangular model of love Passion Intimacy Decision/commitment
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Social Organization Deindividuation Norms Conformity –Asch’s Study Compliance Obedience –Milgram Aggression Helping behavior –Altruism –Prosocial Behavior –Bystander Effect
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Conformity by Group Size
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Follow Up Studies Later, Asch measured the effect of having at least one confederate dissent & give the correct answer
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Foot in the Door Start with a small request Follow up with a large one % complying with large request
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Door in the Face Start with a large request. Follow up with a small one. % complying with small request
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Low-Ball Make an attractive initial offer After getting a commitment, make the terms less good
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Milgram’s Results
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Aggression Correlation in twins:
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Bystander Effect (Data from Darley & Latane, 1968)
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Bystander Effect (Data from Darley & Latane, 1968)
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Stereotypes Why prejudice? Realistic conflict theory –Robber’s Cave study Social learning theory Social Cognition theory Us vs Them Changing prejudice Contact Hypothesis Recategorization
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Realistic Conflict Theory Scarce Resources Competition between groups Prejudice
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Personal Space
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Design and Crowding A stressful dorm design
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Design and Crowding A non-stressful dorm design
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Street Design Crowded feeling neighborhood
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Street Design Open feeling neighborhood
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