1. IASSIST 2006 Data Services Awareness and Use Survey What We Learned about Promoting Data Services Eleanor Read eread@utk.edu

2. IASSIST 2006 Agenda Background Results on awareness and promotion Promotion and outreach activities Other ideas? What works for you?

3. IASSIST 2006 Background Hired Data Services Librarian in 2000 Proactive outreach and promotion Survey in 2003 re data users and awareness of services www.lib.utk.edu/refs/data/survey.pdf

4. IASSIST 2006 Awareness Results 43% were aware of Data Services Faculty 36%, Doctoral 44%, Masters 47% 19% knew about ICPSR Faculty 31%, Doctoral 23%, Masters 11% Comments “I believe this will aid my research tremendously now that I know this service is available.” “…e-mails about services would be helpful to busy graduate students. There is so little time to adjust at the beginning, that reminders would be helpful.” “You need to do a better job of increasing awareness of these services… I’ve never heard of these services.”

5. IASSIST 2006 Promotion/Outreach: New E-mail network Faculty and graduate students 14 departments Introduction to services Announcements of workshops and ICPSR summer program Very effective!

6. IASSIST 2006 Promotion/Outreach: Expanded Data workshops Increased from one per semester to 2-3 ICPSR, AFF, Census from ICPSR, GSS ICPSR every fall, spring, and summer First summer workshop in 2005, largest attendance ever Will expand to include new international databases

7. IASSIST 2006 Promotion/Outreach: Ongoing Teaching classes Social science newsletter Data/GIS users forum Statistical Consulting Center partnership Data Services website Word of mouth

8. IASSIST 2006 What Works for You?