1. Information Instruction MKT2045 – Critical Components of Sales Management Presented by: Judy Brink-Drescher

2. Introduction Who I am. Who you are. Why are we are here.  You have two assignments: a written paper and an oral presentation, both of which will require scholarly research.

3. My Contract with You: By the end of this session today you should:  know how to access and navigate through the library’s website & its resources  understand strategies for searching for articles that you want within databases, journals and the internet  spend significantly less time and effort when performing researching for your deliverables  be an expert at citing sources and creating bibliographies in APA format Give me an hour, then you can play

4. Did you know…? Student id cards allow for remote access (username.dowling.edu) All college mail goes to your Dowling email account (email.dowling.edu) – but you can forward it Within databases, you can save or email articles and searches – this we will do Besides visiting or calling, you can email or IM with your Dowling librarian This course as well as many others, has a course guide designed specifically for it

5. Before we go live – Search Tips AND: includes both  Business AND Sales  Limits results OR: one or the other  Modeling OR Forecasting  Expands results NOT: excludes common association  Bill Gates NOT Microsoft  Limits Results even more “Quotes”: Going for exact phrase  “Sales Compensation”  Limits results * : Wild Card  AKA truncation or proximity operator  model* will look model, models, modeling…  Expands results

6. The Dowling Library Homepage Let’s take a tour…

7. Summary of Search Strategies Start broad & pare down Use the operators AND, OR, NOT as well as “” and * for better results Keep an eye on what the subjects and journal titles are, are they relevant to your topic? Limit your results to peer-reviewed Don’t limit to Full Text Only: It might eliminate relevant material that could either be found in another database or ILL’d

8. Good Stuff on the Internet How do you tell a site is credible? .org = non-profit,.edu = educational,.gov = government  When was it last updated?  Is it recommended by any educational associations?  Is the person or site an authority in the field?

9. Good Stuff on the Internet What’s wrong with Google? What about Google Scholar? http://www.dogpile.com http://www.mamma.com/ http://www.clusty.com Websites recommended by Dowling librarians for your topic. Websites

10. APA Citation Style Cheat sheet provides tips So does the Library WebsiteWebsite Two main components  Within text  Works cited This is a good one (but there are many):  http://www.english.uiuc.edu/cws/wworkshop/writer_re sources/citation_styles/apa/apa.htm http://www.english.uiuc.edu/cws/wworkshop/writer_re sources/citation_styles/apa/apa.htm

11. Noodlebib Demo Noodlebib Noodlebib is a citation generator. A handout has been provided with general instructions.

12. How did I do with our contract? By the end of this session today you should:  know how to access and navigate through the library’s website & its resources  understand strategies for searching for articles that you want within databases, journals and the internet  spend significantly less time and effort when performing researching for your deliverables  be an expert at citing sources and creating bibliographies in APA format Ok, now you can play!