1. Math 115 B: Preliminary Report Project 1 Vanessa Earle Jeffrey Guba Hoezafa Qutbuddin

2. Product: DVD R/W Nature: allow people to copy home made videos to DVD and play them on DVD players. Potential National Market: 160,000,000 people

4. -What price should be put on the new good, in order to achieve the maximum profit? -$220.00 would be the price to achieve maximum profit.

5. How many items might you expect to sell during the coming year at the optimal price? -The amount of DVD R/W’s to be sold depends on the state of the economy and consumer preference. -From the test market point of view, around 1,562,983.

6. -What yearly maximum profit can be expected from sales of the new product? -If the number of units sold is close to our test market value, we are looking at a net profit of approximately. $34,500,000..