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From e-personal to e-business Gert Rietman
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Today 12.15 – 13.00 from idea to product Break 13.15 – 14.00: the websites discussion: is this e-business?
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History 1997: one page about Ålesund 1998: the first pictures on my page 1999: living and working in Norway 2002: development recruitment projects April 2003: my own business
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Visits
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Address 1997: http://home.online.no/~gertjan 2001: http://www.noorwegen.cc (redirecting) 2002: http://www.norsk.nl
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1997 - 2003 1997: Euroadviser PES 2001: County Council 2002: Idea, based on: -own experience -experience as a euroadviser -experience in the county council
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A bridge between Norway & Municipalities Recruitment New inhabitants Europe Families Emigration service Move to Norway
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Target groups Municipalities in Norway -decrease in number of inhabitants -recruitment problems Families from Europe who want to emigrate
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www.norsk.nl Information Guidance Interactivity Recruitment projects Tools
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Screenshot
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Kolb’s Learning Styles I Four main processes are used in learning: 1.Concrete experience 2.Reflective observation 3.Abstract conceptualization 4.Active experimentation
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Kolb’s Learning Styles II 1.Convergers (pragmatists) 2.Assimilators (theorists) 3.Divergers (reflectors) 4.Accommodators (activists)
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www.placement.norsk.nl Norwegian Information for municipalities Information for companies Contact information
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Screenshot
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Unique selling points Experience Network Languages Way of working Internet sites
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Free publicity Articles in newspapers and magazines Radio interviews Links on important sites Search engines?
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January 2003
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February 2003
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Benefits for municipalities International focus and profile number of inhabitants employment Income Service level
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Benefits for emigrants Information Guidance/help Positive feeling Integration In their own language Free of charge
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Competitors Public employment services? Recruitment companies? County Council programmes? Research institutes? No real competitors
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About money Sponsoring Donations Recruitment projects
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Sponsoring No pop-ups No large banners Advertorial 250 – 500 € per sponsor annually 2,000 – 2,500 €
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Donations Why Amounts: 10 – 100 € Feedback 1,500 – 2,000 €
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Recruitment projects Municipalities Recruitment, information, guidance 3 – 4 projects annually 220,000 – 250,000 NOK (incl. VAT)
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Municipalities Letter with information Telephone call Visit and presentation Waiting
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Costs Web hosting Online costs Office at home Travel costs Labour costs VAT
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Expected turnover 2003 800,000 NOK (incl. VAT)
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Targets for 2004 From one-man firm to joint-stock company (AS) Office in business park One or two employees Increase of turnover with 25%
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Systems Handmade homepage, using: - html, php, java, etc. - MySql databases Outlook as Client Management System Excel for bookkeeping
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To the website
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