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CGDD 4603
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Get a business Determine which licenses you need in your statewhich licenses Make sure your software is legit! Get a separate bank account Beta test Get a Website (logos, downloads, images) Make sure the game installs! http://www.amaranthia.com/downloads/How-to-Sell-your-Game.pdf
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Protect your game (DRM) Limited time (with links to buy the game) Demo version (with links to buy the game)
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Your app is one of thousands available Need to market your app Need to sell/distribute your app Use publishers Use digital distribution (portals) Self publish!
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Mobile distribution Android’s Marketplace iPhone’s AppStore Window’s Phone Marketplace Window’s Phone Marketplace Intel’s AppUp http://www.appup.com/applications/index Intel’s AppUp http://www.appup.com/applications/index Games for Windows Marketplace
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Try Big Fish Free localization services Can submit PC games (description, images, genre, link to app) Web Game (description and link) Mobile game (images and app) http://www.bigfishgames.com/company/game-developer.html
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Try Matrix Games Requirements: name of your company primary contact information name of the product genre a brief synopsis of the game any fact sheets, screen shots, and sell sheets territories available anticipated gold master/completion date an FTP location where we can download evaluation versions, if available http://www.matrixgames.com/corporate/submitting.asp
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Meridian4 Canadian, eh? Email only: developer@meridian4.comdeveloper@meridian4.com http://www.meridian4.com/corporate/developers
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30 million players Inherent DRM Is it a mystery? Yes. And no. See panel on right See FAQ How to submit Must be around beta Fill out a submission form http://www.steampowered.com/steamworks/index.php
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Lesser known, but “millions” of users Keep 70% Contact through them email https://developer.impulsedriven.com/
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25 million active users 850,000 daily transactions Membership Available through AppHub $99/year Allows developing for phone and Xbox 360 http://marketplace.xbox.com/en-US/Games/XboxIndieGames
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Must pitch your game and your company Once OK’d Fill out submission form Internal review process Sign mutual NDA http://www.xbox.com/en-US/developers/xbox360/xbla
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Arcade Town - http://www.arcadetown.com/http://www.arcadetown.com/ GameHouse - http://www.gamehouse.com/http://www.gamehouse.com/ Game Tunnel - http://www.gametunnel.com/http://www.gametunnel.com/ Grab - http://www.grab.com/http://www.grab.com/ MiniClip - http://www.miniclip.com/games/en/http://www.miniclip.com/games/en/ MSN- http://zone.msn.com/en-us/homehttp://zone.msn.com/en-us/home Pogo - http://www.pogo.com/http://www.pogo.com/ Reflexive Arcade - http://www.reflexive.com/http://www.reflexive.com/ Total Gaming - http://www.impulsedriven.com/http://www.impulsedriven.com/ Yahoo Games - http://games.yahoo.com/http://games.yahoo.com/
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Try self publishing! Get an Order Processor (~10% fee) Plimus BMT Micro eSellerate RegSoft
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Marketing Try “The Indie Press Release Service” They have contacts (through RSS feeds) One press release per month See the 4003 slides on marketing4003 slides
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Publishers offer 30-50% for deal Make sure you get paid (too good to be true) Ignore nationality (evil is everywhere) Don’t focus on percentages (100% of $0) Don’t make exclusive deals Unless you’re making a LOT of $$ What if the company doesn’t do anything? **http://www.gameproducer.net/2008/03/25/how-to-publish-your-first-indie-hardcore-game/
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