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From Handouts to Hard Dollars: Sustaining projects with collaboration and partnerships Linda Phillips, CLIC-on-Health Project Director Julia Sollenberger, Director, Health Science Libraries and Technologies University of Rochester Medical Center Kathy Miller, Executive Director, Rochester Regional Library Council MLA Annual Meeting, May 24, 2004
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C ommunity and L ibrary I nformation C ollaboration on H ealth
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CLIC-on-Health Partners Public libraries Medical libraries Schools Health Agencies County Health Department; Office for the Aging Technical services provider
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CLIC-on-Health Program Components Website Training Information Referral Awareness
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Training
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Information Referral Public library Consumer Health Agency Medical Library
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Awareness
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Grant Funding Is good for start-ups, “sexy” new projects Is difficult for existing projects – infrastructure and sustainability Has a specific focus – may not be your project’s focus
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CLIC-on-Health Grant Funding LSTA NN/LM grants Private foundation – pending NLM – “hold” status
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The Future of the Projector Life after Grant Funding ? ? ?
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BUSINESS PLAN Translates the vision into a concise statement for funders.
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Why a Business Plan? Forces detailed, specific planning Funders expect to see it Focuses discussion Evidence that “we have our act together”
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Strategic Planning Process 1.Identified categories 2.Brainstormed ideas by category 3.Established 3 levels 4.Prepared narrative
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The three levels 1.Baseline 2.Near-term future – beyond basics 3.Long-term future - the dream
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The Strategic Planning Grid Category Level 1 Baseline Level 2 Near-term Future Level 3 The Dream Long-term Future Website development Training Awareness Collaborations Information referral
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Website Development CategoryLevel 1 Baseline Level 2 Near-term Future Level 3 The Dream Long-term Future Website development Update/add health agency listings Actions to improve search engine ranking Search public library on-line catalogs Conduct usability testing Become Go- Local site Add sections for targeted groups Develop 2-1-1 partnership – coordinated websites Add on-line “Help” function Overhaul look & technology
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The Possibilities… Who might help us develop a Business Plan? Small Business Development Center Rochester SCORE chapter Intern from Simon School MBA program at the University of Rochester Nonprofit Works
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Plan the Plan Inventory existing information Compile in Business Plan order Identify gaps Develop Business Plan work plan
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Time to completion 2½ months Cost estimate $2000-$2500 Plan the Plan
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Funding Possibilities United Way Sponsorships – Wegmans, Excellus Private foundations
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Funding Possibilities One time funding – county or NY state Collaborative projects – WXXI Second Opinion Contractual services Website “finders fee”
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Conclusions Local efforts not coordinated Building relationships takes time Two distinct populations with different needs Must become a part of the nonprofit community
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Not a Hand Out but a Helping Hand
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