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Attention: The processing of input leading to the acquisition of knowledge or performance of a task Good Attention: Efficient and effective attention. Occurs when the information processed is appropriate for the task at hand
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The Role of the Central Executive vis a vis the Working Memory Model For example, Selects what type of processing will occur Can select based on schemas, etc from long-term memory this leads to effects of perceptual set (e.g., cross cultural study by Nisbett & Masuda, 2003) Will be affected by capacity and changes in due to practice, familiarity, and automaticity
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Some phenomena to consider: Inattentional Blindness e.g., the invisible gorilla Change Blindness e.g., class demo of answering phone Cocktail Party phenomenon
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Attention and the Cocktail Party Phenomenon What is it? Why does it occur?
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Models of Selective Attention
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Dichotic Listening Studies & Shadowing
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