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Consumption - what I eat, the packages I use, the use of mobile phone Products - milk, cereals, bread, butter, cheese, grape fruit, orange juice and tomatoes Relationships - sending a text message Environmental policy - mobile phone Sony Ericsson Ecological footprint – choosing eco-friendly and fair trade products, consume less and with care Waste management - my organic waste and its journey 2
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Corporate Social Responsibility, CSR - car producer Volkswagen GOLF Energy systems - the internal combustion engine of a car Nature - beautiful surroundings, the trees, the lake and its supply of fresh water, the sun etc Relationships - my brother assisting me Is more always better? Happiness, income and values – work more, work less, competition, enjoyment, life quality 3
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Industrialization and technology - Jonas Alströmer, textile manufacturing, sugar refinery, potatoes, suitable products for Sweden and locally, the Royal Swedish Academy of Sciences The tragedy of the commons - the beach at the lake of Mjörn; free for all to use (swim, picnic and barbeque) and miss-use (leave the fire burning and rubbish) 4
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