1. www.le.ac.uk iTunes U: Corporate channel of free educational resources SPIDER: Sharing Practice with iTunes U Digital Eduational Resources Terese Bird Learning Technologist and SCORE Fellow University of Leicester/Open University ALT-C 8 September, 2011

2. What’ll we talk about? What is iTunes U? Is iTunes U an OER channel? Impact – not just downloads How to join in Photo courtesy of quiroso on Flickr

3. iTunes U for University

4. iTunes U USPs Multimedia Beyond-text PCs and Macs Made for mobile Apple control making sure things work Apple marketing

6. Power Search

7. Not just universities

8. Is iTunes U OER?

9. Way back in 2005…

10. What is OER? OER Commons: “Open Educational Resources are teaching and learning materials that you may freely use and reuse, without charge. OER often have a Creative Commons or GNU license that state specifically how the material may be used, reused, adapted, and shared.”

11. Most important to learners & educators! Free Accessible Good Quality Learners ✔ ✔ ✗✔ ✗ Easily adapted Educators Copyright OK

13. Elements of a successful OER channel Attractive to contributors Usable Useful Used (and re-used) Sustainable Photo courtesy of San Mateo County Library on Flickr

14. iTunes U OER Scorecard Attractive to contributors UsableUsefulUsedSustainable Profile ✔ User Experience ✔ Quality material ✔ Download numbers ✔ Over 800 universities ✔ ‘Apple gloss’ ✔ Search function ✔ Consistency ✔ Teachers ✔ Apple ✔ International reach ✔ Apple mobile ✔ Copyright ✗ ✔ − Personal ✔ Benefit to contributors/i nstitution ✔ Linux, Android ✗ Feedback ✗ ✔ Not very repurposable ✗ ✔ Discoverability ✗ ✔ Community ✗

15. Downloads UniversityDownloads Open University, UKOver 38 million since June 2008 University of OxfordOver 10 million since June 2008 Coventry University2.5 million in 2010 alone University of Warwick1 million Jan ‘09 – June ‘10 Cranfield University5000 in 1 st 10 days

19. 31 August – 7 September iTunesU Tweets LanguageNo. of TweetsLanguageNo. of Tweets English155Portuguese 3 Japanese 52Croatian 2 French 34Indonesian 2 Spanish 15Russian 2 Turkish 5China 1 German 3Dutch 1 Norwegian 3Korean 1 Polish 3Slovak 1

20. Major Themes ThemeExample Specific recommendation to another person You might find MIT's OCW site of interest, also on iTunesU, for Python: http://t.co/DOYOOQ1 They just posted new lectures from @BunBTrillOG on iTunesU psyched to listen." << from when he was teaching @ Rice? Man there's some good podcasts on itunesU for game theory.. Really good stuff..! Report that I am learning something with iTunes U Sunday morning with Paul Hegarty & iOS studies. History of the Pixel –http://t.co/38YXIKI #iTunesU | RMIT University #iTunesU #VamosAqui

21. Unexpected themes ThemeExample SeriesExcellent videos to review Clinical Anatomy from Stanford University, presented by R.Snell. Fifteen episodes downloadable free from iTunesU. @cells_nnm new lectures on iTunesU this winter. Story about the class here: http://t.co/IuZ Addictive TunesU courses downloaded into the iPad = life is good. Dear iTunes, you are full of bloat but your collection of awesome lectures on iTunesU is both brilliant and addictive I have just discovered iTunesU...my life is now complete. The good: I haven't use iTunes in over a week! The bad: I am craving some iTunesU lectures… #iTunesU #VamosAqui

22. Other Impact ‘Apple gloss’ ends up encouraging OER discussion at institution PhD student applications improve Hits on university website increase Multimedia OER Mobile OER Beyond Campus K-12 Photo courtesy of superkimbo on Flickr

23. How to jump in Apply to Apple What do we have? What can we keep producing?

24. How to jump in Your server Production support DIY

25. How to jump in Apple ITSen MgmtMarketingAcademicsStudents

26. Make it work for you

27. www.le.ac.uk/spider tmb10@le.ac.uk Twitter: tbirdcymru

28. References Yuan, L., MacNeill, S., Kraan, W. (2008) Open Educational Resources – Opportunities and Challenges for Higher Education, Educational Cybernetics: Reports 2008, 35. Retrieved from wiki.cetis.ac.uk http://wiki.creativecommons.org/What_is_OER%3F http://opencontent.org/blog/archives/1780 http://projects.kmi.open.ac.uk/itunesu/impact/ White, D., Wild, J., Masterman, L., Manton, M. (2011) JISC OER Impact Study: Research Report. Retrieved from http://www.jisc.ac.uk/whatwedo/programmes/elearning/o er2/oerimpact.aspx