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SOWK 6003 Social Work Research Week 9 Survey Research By Dr. Paul Wong
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Survey Research is to…. The administration of questionnaires to a sample of respondents selected from some population Especially appropriate for making descriptive studies of large populations; survey data may also be used for explanatory purposes
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Questionnaires may be used in 3 ways: Self-administered questionnaires Face-to-face administrations Telephone/web-based surveys
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Non-responses Require follow-up mailings for self- administered questionnaires should be sent to potential respondents who fail to respond to the initial appeal Properly monitoring questionnaires returns will provide a good guide to determining when a follow-up mailing is appropriate
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Characteristics of interviewers Neutral Trained
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Advantages of self-administered questionnaires Cost-effective; Lack of interviewer’s bias; The possibility of anonymity and privacy to encourage more candid responses on sensitive issues
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Fact-to-face Fewer incomplete and misunderstood items; Higher return rates;
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Weaknesses Somewhat artificial and potentially superficial
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Using IT for survey Computer-assisted data collection Respondents may not be representative of the intended population
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Useful information: http://www.aapor.org/Poll_andamp_Surve y_FAQs.htmhttp://www.aapor.org/Poll_andamp_Surve y_FAQs.htm About web survey: http://www.websm.org/b/Codes__Standar ds/archive/?http://www.websm.org/b/Codes__Standar ds/archive/? Make good use of our C&S D information
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In class activity 1 Please go to google.scholar and find a survey study that is related to your research proposal
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