1. A Nationwide Retailer Discovers the Power of Data Warehousing

2. Case Study : Fancies Corporation - Initial Failure Develop a Data Warehouse - Contracting Strategy : A Unique Request for a Proposal

3. Seeking a Contractor Willing to Invest Heavily Up Front Seeking a Contractor Willing to Invest Heavily Up Front A Strategic Approach to Project Scoping A Strategic Approach to Project Scoping Design Specifies Design Specifies Early Favorable Results Early Favorable Results Gradual Expansion of the Project Gradual Expansion of the Project Getting Feedback in Real Time Getting Feedback in Real Time Incrementally Scaling Up Incrementally Scaling Up

4. What Can Be Learned from Fancies A Hard Won Victory for the Vendor