1. The Issues Management Process at Eastman

2. Protect current business  Minimize risks Identify Opportunities  Early identification of events/trends  Anticipate the need for grants, tax credits, or other incentives Leverage our existing process and look for improvement opportunities in our management of issues: Why focus on Public Policy and Issues Management? BADGOOD Caught by SurpriseEarly detection Reacting too late to influenceProactive responses Poor communicationBroad Communication

3. Political & Social Environment Identification & Prioritization of Opportunities & Threats Business Context Define Company Position Action Strategy Leverage Internal / External Resources Communication - Internal Communication - External Measure of Value Business Strategy Corporate Context The Issues Management Process

4. Issues Analysis Criteria Importance: 1.Impact – Financial, Reputation, Regulatory, Legal Connect to corporate strategy Scope of the issue Urgency / Timing Stakeholder analysis 2.Research on the issue (i.e. connectivity to other issues) Ability to Influence: 1.Political Environment 2.Issue life cycle 3.Is the issue unique to Eastman 4.Who is driving the issue 5.Political capital and resources planning

5. Issue Life Cycle

6. Eastman’s Ability to Influence Importance HighLow High TIER 1 Issue TIER 2 Issue TIER 3 Issue Issue Rankings