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1 Introduction to Memory Module 24. 2 The Phenomenon of Memory Memory - learning that has persisted over time. Our ability to encode, store, and retrieve.

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Presentation on theme: "1 Introduction to Memory Module 24. 2 The Phenomenon of Memory Memory - learning that has persisted over time. Our ability to encode, store, and retrieve."— Presentation transcript:

1 1 Introduction to Memory Module 24

2 2 The Phenomenon of Memory Memory - learning that has persisted over time. Our ability to encode, store, and retrieve information.

3 3 Stages of Memory Keyboard (Encoding) Disk (Storage) Monitor (Retrieval) Sequential Process Getting information into memory Retaining information over time Taking information out of storage ENCODING STORAGE RETRIEVAL

4 4 Encoding Failure: Which is the correct penny? It’s me! Menu It’s me!

5 5 Flashbulb Memory Flashbulb memory - a highly emotional event can cause a clear, strong, and persistent memory.

6 6 Information Processing Atkinson-Shiffrin (1968) three-stage model of memory includes a) sensory memory, b) short- term memory and c) long-term memory. Bob Daemmrich/ The Image Works Frank Wartenberg/ Picture Press/ Corbis

7 7 Menu Atkinson-Shiffrin model of how memory works

8 8 Working Memory Alan Baddeley (2002) proposes working memory to contain auditory, visual processing controlled by central executive, through episodic buffer.

9 9 Baddeley’s Model of Working Memory 9

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