1. Writing and Presentation for Digital Media COM586 – 28 March 2006 Kathy E. Gill

2. Agenda Syllabus Review Some thoughts on Storytelling Team Time

3. Story – defined  A theme driven system of representing characters and events, and their causal relationships to one another, such that the story represents how certain states of affairs occurred and evidence of why.  http://www.glasswings.com.au/Storytronics/Tronics/elements/elementsframe.htm http://www.glasswings.com.au/Storytronics/Tronics/elements/elementsframe.htm

4. Story – defined  A story is a strategic sequence of events or moments of change but perhaps more importantly it is the embodiment of an idea or an idea wrapped in an aesthetic emotion  http://homepage.ntlworld.com/dclough/screen6.htm http://homepage.ntlworld.com/dclough/screen6.htm

5. Have social significance Confirm world-view Satisfaction: we solve a problem, learn something Emotional buzz Reminder (jog memory) Take us out of everyday reality, allow role experimentation

6. Story (narrative) elements Premise (focus) Plot (what’s happening) Characters (who it’s about) Back story (what happened before) Conflict (otherwise boring) Setting (where) Theme (universal condition)

7. Purpose Communication is the basis of human relations, and good human relations are the aim and purpose of all human communication activity Every document you produce for the Web has multiple purposes, because there are multiple audiences

8. Professional writing goals Earn or maintain good will Persuade Inform Amuse, entertain

9. Genres Business Commerce Fiction Non-fiction ??

10. Eating Our Dogfood! New blogs – Bryght-hosted Drupal community/CMS software