1. 1 Pertemuan 9 Huruf “Sans Serif 2” Matakuliah: U0224/Tipografi I Tahun: 2005 Versi: 1/0

2. 2 Learning Outcomes Pada akhir pertemuan ini, diharapkan mahasiswa akan mampu :  Menghasilkan suatu komposisi dengan menggunakan huruf “Sans Serif”

3. 3 Outline Material  Grotesque  Gill Sans  Helvetica  Univers  Futura

4. 4 Huruf “Sans Serif” Fonts without the extra little tags on the letters are called "sans serifs," which literally means, "without wings." Some of the earliest sans serif fonts were cut in Italy in the early 1500s. They were popular with printers because the lack of extra bits on the ends of the letters allowed them to print more letters per line than the blockier and more complicated serifs.

5. 5 “Sans Serif” Example of “San Serif” are: 1. Grotesque 2. Gill Sans 3. Helvetica 4. Universe 5. Futura

6. 6 “Helvetica” Helvetica typeface developed by Max Miedinger in 1957 for the Haas’sche Schriftgießerei type foundry of Switzerland. Its name is derived from Helvetia, the Roman name for Switzerland. The font is based on the earlier Akzidenz Grotesk typeface from around 1898. The typeface, originally titled Haas- Grotesk, is a very clean san serif face. The typeface became extremely popular in the 1960s, when it was widely used. In 1983, Linotype released the Helvetica Neue (German for "New Helvetica") typeface, based on Helvetica. 3. Born 24.12.1910 in Zurich, Switzerland, died 8.3.1980 in Zurich, Switzerland – type designer.

7. 7 “Helvetica” Structure of Helvetica:

8. 8 “Univers” Univers is a neo-grotesque, san serif typefaces, designed by Adrian Frutiger in 1956 and released by the type foundry Deberny & Peignot in 1957. Different weights and variations within the type family, which consists of twenty-one typefaces in all, are designated by the use of numbers rather than names, a system since adopted by Frutiger for other type designs. 4. Adrian Frutiger was born in 1928 at Unterseen near Interlaken, Switzerland. After an apprenticeship as a compositor, he continued his training in type and graphics at the Zurich School of Arts and Crafts (Kunstgewerbeschule) from 1949 to 1951, being taught by two renowned professors, Alfred Willimann and Walter Käch.

9. 9 “Univers” Structure of Univers:

10. 10 “Futura” 5. Paul Renner – born 9.8.1878 in Wernigerode, Germany, died 25.4.1956 in Hödingen, Germany – graphic artist, painter, type designer, author, teacher. First presented by the Bauer Type Foundry in 1928, Futura is commonly considered the major typeface development to come out of the Constructivist orientation of the Bauhaus.movement in Germany. Paul Renner (type designer, painter, author and teacher) sketched the original drawings and based them loosely on the simple forms of circle, triangle and square. The design office at Bauer assisted him in turning these geometric forms into a sturdy, functioning type family, and over time, Renner made changes to make the Futura fonts even more legible. Its long ascenders and descenders benefit from generous line spacing. The range of weights and styles make it a versatile family. Futura is timelessly modern; in 1928 it was striking, tasteful, radical - and today it continues to be a popular typographic choice to express strength, elegance, and conceptual clarity.

11. 11 “Futura” Structure of Futura:

12. 12 Summary Sans Serif typefaces function well for the setting of extended text, though they do not as a rule provide for very economical setting because most have a lower x-height than the Grotesques.