1. Halaman 1 Matakuliah: J0084 / Introduction to Management and Business Tahun: 2007 Versi: 1 / 3 Pertemuan 03 (Third Meeting) Managing In a Global Environment

2. Halaman 2 Learning Outcome Student should be able to explain global perspective and understand how managing in a global environment -> C3

3. Halaman 3 Learning Outline What’s Your Global Perspective Understanding the Global Environment Doing Business Globally Managing in a Global Environment

4. Halaman 4 a)Ethnocentric Attitude b)Polycentric Attitude c)Geocentric Attitude 1. What’s Your Global Perspective Parochialism

5. Halaman 5 2. Understanding the Global Environment a.Regional Trading Alliances 1) The European Union (EU) 2) North American Free Trade Agreement (NAFTA) 3) Association of Southeast Asian Nations (ASEAN) 4) Other Trade Alliances (African Union, South Asian Association for Regional Cooperation) b.The World Trade Organization

6. Halaman 6 3. Doing Business Globally a.Different Types of International Organizations Multinational Corporation (MNC)

7. Halaman 7 a) Global Company: Sony, Deutsche Bank AG, and Merrill Lynch b) Multidomestic Corporation: Nestle, and Frito Lay c) Transnational or Borderless Organizations: IBM, and Spain’s Telefonica Three types of MNC:

8. Halaman 8 b. How Organizations Go International Minimal global Investment Significant global Investment  Global Sourcing  Exporting and Importing  Licensing  Franchising  Strategic Alliance Joint Venture  Foreign Subsidiary

9. Halaman 9 4. Managing In a Global Environment a. The Legal-Political Environment c. The Cultural Environment b. The Economic Environment

10. Halaman 10 1)Hofstede’s Framework for Assessing Cultures e) Long-term and short-term orientation a) Individualism versus collectivism b) Power distance c) Uncertainty avoidance d) Achievement versus nurturing

11. Halaman 11 2) The Globe Framework for assessing culture a)Assertiveness b)Future orientation c)Gender differentiation d)Uncertainty avoidance e)Power distance f)Individualism/collectivism g)In-group collectivism h)Performance orientation i)Humane orientation Nine dimensions on which national culture differ:

12. Halaman 12 d. Global Management in Today’s World 1)Sukhoi, the Russian jet maker 2)Nissan Motor Company 3)Danish toy maker Lego Group transferred production from factory in Switzerland to the Czech Republic 4)In Bangalore, India, General Electric has sunk more than $80 million into creating its largest research center outside the United States 5)Starting in 2006, the global electronics industry had to comply with new European rules called RoHS (Restrictions on Hazardous Substances)