1. © SHRM 2015 1 SHRM Regional Council Business Meeting Certification Prep & Becoming a Champion Kim Rudrud Bhavna Dave Director of Talent SHRM member since 2005 February 6 – 7, 2015 Hyatt Regency Marriott Miami, Florida

2. © SHRM 2015 2 2 Why Promote Certification? Advance the Profession and your Members Meet your SHAPE Goals Financial Incentive for SHRM Certified Members Become a Learning System Champion!

3. © SHRM 2015 3 Shape Goals Section 3: Affiliate Engagement 3.4 Actively promote SHRM Certification and Recertification for the SHRM Certified Professional (SHRMCP) and SHRM Senior Certified Professional (SHRM-SCP) by having successfully completed the SHRM Preferred Provider registration process. Your chapter can qualify for higher level awards by completing items from the list below. See specific award levels to determine how many more are required. 1.Have a designated SHRM Certification Champion responsible for educating Chapter members about SHRM certification including requirements for eligibility and recertification. 2. Hold at least 2 information sessions within the calendar year on SHRM-CP and SHRM-SCP certification and recertification as part of Chapter activities. 3. Display credential holders’ SHRM-CP or SHRM-SCP designations on their name badges at Chapter events. 4. Recognize SHRM-CP and SHRM-SCP credential holders at Chapter events. 5. Increase the number of SHRM-CP and SHRM-SCP credential holders in the chapter. 6. Offer a minimum of 4 programs worthy of Professional Development Credits (PDCs) (i.e., program content is aligned to the SHRM BoCK). 7. Offer a SHRM Certification (SHRM-SCP/SHRM-CP) preparation study group and/or a formalized instructional class or partner with a local college or university that offers the 2015 SHRM Learning System.

4. © SHRM 2015 4 State Council/Chapter Incentive Program  State Councils will earn $10 for every SHRM National member in the state who is SHRM certified on December 31, 2015  Chapters in good standing will earn $20 for every SHRM National member in the chapter who is SHRM certified on December 31, 2015  Incentive program will continue in 2016 as well  Payments will be made in January 2016 and January 2017 This Incentive Program aligns SHRM and its affiliates, encourages participation in the SHRM certification program, and compensates State Councils/Chapters for any revenue loss associated with decline in recertification activity related to the legacy certifications.

5. © SHRM 2015 5 5 Champion Recognition Congratulations 2014 Learning System Champions! 1,000 SHRM Members: VT, SD, DE, HI, ND 1,000-2,999 SHRM Members: AK, MS, NH, NE, AR, UT, IA, KS, LA 3,000-4,999 SHRM Members: AL, CT, KY, SC, OR, AZ 5,000-10,000 SHRM Members: CO, TN, IN, MN, WI, MA, NC, MD, WA, NJ, GA 10,000 + SHRM Members: OH, VA, IL, PA, NY, FL, TX, CA

6. © SHRM 2015 6 6 Who’s a Champion?

7. © SHRM 2015 7 How Do You Become a Champion? Offer a SHRM Learning System Study Group for members Purchase 1 facilitator guide and a minimum of 5 participant guides Ensure a participant kit is purchased for each member Find a local school in your area on SHRM’s website & reach out to form partnership/connection Promote a classroom- based, instructor-led course to your members Partner With Local Education Partner Offer SHRM Learning System to Members on Your Own

8. © SHRM 2015 8 8 Education Partners www.shrmcertification.org/partners

9. © SHRM 2015 9 Benefits of Education Partner Connection  Inspires new member growth!  Opportunity to use employer tuition reimbursement  Advances the profession locally  Provides opportunities for certified members to become adjunct faculty  Allows valuable chapter resources to be utilized elsewhere  Opportunity for chapter to earn $20 per SHRM Certified Member

10. © SHRM 2015 10 Benefits of Offering Chapter Study Group  Ease of implementation with regard to materials  Access to promotional support  Recertification and professional development opportunities  Support members who may not have access to tuition reimbursement  Potential revenue generator  Opportunity for chapter to earn $20 per SHRM Certified Member

11. © SHRM 2015 11 How Do I Prepare?

12. © SHRM 2015 12 2015 SHRM Learning System Comprehensive Learning Modules in Print/E-reader Formats Interactive Online Media Resources Based on the SHRM Body of Competency & Knowledge™ (BoCK™) tested on SHRM-CP and SHRM-SCP exams Designed for Adult Learners Proven System

13. © SHRM 2015 13 Online Learning Center Level Selection (SHRM-CP /SHRM-SCP) SmartStudy Tool Practice Tests (including Knowledge and SJT questions) E-reader Modules Flashcards and Glossary Resource Center Individual and Group Reporting

14. © SHRM 2015 14 Instructor Resources Instructor Training Videos +

15. © SHRM 2015 15 Learning System for Recertification Up to 36 PDCs!!

16. © SHRM 2015 16 Available for all Chapters and State Councils. - Includes information on membership, certification, events etc. VLRC Available to chapters who run a SHRM Learning System Study Group. - Includes marketing tools, product access and tools to enroll students in SHRM Learning System PRC SHRM Tools & Resources

17. © SHRM 2015 17 Resources for You

18. © SHRM 2015 18 Who to Contact?

19. © SHRM 2015 19 What Now? Get ready to become a Learning System Champion for SHRM-CP/SHRM-SCP!