1. F.A.S.T. Center Flinchum and Skinnell Training Center Brian Skinnell and Gabby Flinchum “From the Amateurs to the Pros, Making All-Stars of us All”

2. Facility Description & Mission Statement Training facility for basketball players of all ages located in Washington D.C. Through the use of basketball, athletes will be able to not only enhance their skills on the court, but also improve their level of wellness in their everyday lives

3. Goals 100 members Make $1,000,000 in a year Rec basketball league in our facility Produce pro athletes Host NBA/college All-Star Events Host NBA/college scouting events Short TermLong Term

4. Policies and Procedures Alcohol and tobacco free facility Certified athletic trainers on staff at all times No one under the age of 15 will be allowed to use the weight room without adult supervision Sleeved T-shirts only in workout areas Biweekly health inspections for concession stands

5. Programming and Scheduling Processes Create programs based on the needs and wants of the community Look at what other facilities are offering Building space can be rented

6. Budget = $56,000,000=$56,250,000

7. Retail Options Concessions: Sell fruits, vegetables, Powerade, Gatorade, granola bars, power bars, protein shakes, deli Merchandise: FAST Center clothing line, Nike, Reebok, Adidas, Under Armour, team apparel Tickets: Since we’ll be holding youth tournament and special games/contests/events, we’ll sell tickets to attend those events

8. Marketing Plan Target Audience: 10-50 year olds with emphasis on 15- 25 year olds since we’ll be a training center to train future basketball stars Advertising: Surrounding businesses (for a fee) can put banners up in gym, can “host” an event, maybe sponsor a part of the building or an amenity/piece of equipment

9. Public Relations Community Newsletter Advertisements in local newspapers Go to area gyms and youth leagues the promote the training center and all it has to offer. Sponsor a rec league team Create our own recreation league

10. Utilizing Volunteers At special events like youth tournaments and other kinds of spectacles, we’ll have volunteers for concessions, parking, helping referees run the game, crowd control, and other sorts of positions that aren’t needed on a daily basis

11. Grand Opening Ceremony Date: July 4 th Special Guests for Grand Opening Various NBA Players (LeBron James, Dwayne Wade, Kobe, Kevin Durant, Derrick Rose) Various WNBA Players (Candace Parker, Lisa Leslie, Maya Moore, Skylar Diggins) NBA Coaches (Phil Jackson, Jason Kidd, Randy Wittman, Erik Spoelstra) NCAA Coaches (Coach K, Coach Calipari, Coach Pat Summit, Coach Geno Auriemma)

12. Grand Opening Cont. Special Events for Grand Opening: Globetrotters And1 Crew Giant free exercise classes such as zumba and aerobics Special guest presentations Dunk Contest, Skills Contest, Three Point Shootout

13. Grand Opening Cont. Special Opening Day Promos: 40% percent off yearly memberships if you sign up ON THAT DAY Have a raffle drawing for health and fitness gear (W)NBA/NCAA tickets Autographed Gear Hangout with a Player Special (W)NBA/NCAA prizes behind the scenes tours team meet and greets VIP treatment specials

18. References http://i1137.photobucket.com/albums/n514/chichibanban/footcourt.png http://admissions.yale.edu/sites/default/files/CampusPWGOPA.jpg http://www.uh.edu/recreation/facilities/images/main-gym.jpg http://blogs.suntimes.com/travel/DSC_1372.JPG http://gamedayr.com/wp-content/uploads/2013/02/new-alabama-weight- room1.jpg http://gamedayr.com/wp-content/uploads/2013/02/new-alabama-weight- room1.jpg http://www.qdc.edu.cn/en/include/kindeditor/attached/image/20120807/20 120807135924_94037.jpg http://www.qdc.edu.cn/en/include/kindeditor/attached/image/20120807/20 120807135924_94037.jpg http://ripbangstudios.com/wp-content/uploads/Odyssey-Aerial-View.jpg