1. Mexican Automotive Industry
The Future of the
Mexican Automotive Industry

2. Current Position of the Auto Industry
INDEX
Current Position of the Auto Industry
New Investments Increase Capacity
World Automotive Market
Challenges and Future Vision

3. Current Position of the Auto Industry

4. The automotive industry has had a very good performance
From 2006 to 2013, vehicle´s production and exports grew 5.8% and 6.7% annually in average, respectively.
During this period, the value of autoparts production showed an annual growth average rate of 12.9%.
Source: AMIA and INEGI

5. There is still a positive trend in 2014
From january to june 2014, vehicle production and exports grew 7.5% and 11.2%, respectively.
Value of auto parts production increased 7.8% in the same period.
Source: AMIA and INEGI

6. Mexico's automotive industry improves ranking in the world
Up to july 2014, Mexico is the 7th most important vehicles producer in the world, which means a higher level compared to As well, we are the 4th most important export.
Main Countries Vehicles Producers (Million of Units)
Main Countries Vehicles Exporters (Million of Units)
Rank
Country
Jan-July 2014 1
China
13.5 2
USA
 6.6 3
Japan
5.1 4
Germany
 3.6 5
South Korea
 2.8 6
India
 2.1 7
Mexico
 1.9 8
Brazil
 1.7 9
Canada
 1.3 10
Thailand
1.1
Rank
Country
2013 1
Japan
4.87 2
Germany
4.75 3
South Korea
2.14 4
Mexico
2.42 5
Spain
2.10 6
Canada
2.06 7
USA
2.05 8
France
1.39 9 UK
1.22 10
Czech Republic
1.01
Source: OICA, AMIA, Ward´s Auto

7. Mexico diversifies its auto exports destination
Although United States is still the main destination of Mexican exports, during latest years, a diversification has been evident.
Vehicle Exports by Destination
Source: AMIA.

8. In Mexico, there are some auto facilities ranked among the most efficient of the world
There are some facilities in our country, that are ranked among the top ten in engines production, as well as in stamping processes.
More Efficient facilities for the Production of Engines
(Hours/Engines)
More Efficient facilities for Autoparts Satamping
(Parts/Hour)
Source: The Habur Reporrt

9. Mexico offers significant competitive advantages in the automotive industry.
Some cities in our country, where automotive clusters have been established, are identified as those highly competitive in parts assembly costs. Puebla, Aguascalientes and Monterrey are good examples.
At the same time, Mexico offers low assembly costs compared to other 9 important vehicles producers. Difference between México and USA, shows that in our country average costs are around 20% lower than in that country.
Position in automotive parts assembly by city
(Position of 102 considered cities)
Advantage in automotive assembly costs
(Index 100 = USA)

10. Improvement in mexican automotive industry is evident
Mexico increased its contribution in automotive imports of USA. In 2014* reached 29.6%
Source: Census Bureau
* Data to July

11. New Investments in Mexico will Increase Production Capacity

12. OEM´s investments announcements have been a constant in Mexico
From 2009 to 2014, new investments for 17,571 million dollars have been announced in the automotive sector; more than 40% (7,088) correspond to current federal administration.
With these new investments, automotive industry production capacity will grow in 1.8 million vehicles annually, when all facilities operate fully.
Additionally, more than 30 thousand employees will be generated in assembly plants with all mentioned investments. As a consequence, well trained people will be required by the industry.

13. Inversiones anunciadas, 2009-2014.
(millones de dólares)

14. Foreign Direct Investment in autoparts industry has shown a good performance
The investments of the OEM´s boosted FDI in the auto parts sector.
From 2009 to June 2014 FDI in auto parts sector accumulated more than 10 thousand million dollar.
Source: Secretaría de Economía

15. World Automotive Market Trends

16. Global demand for vehicles by 2017 is estimated in more than 104 million of units
Demand in North America is expected to grow by 30%.
The increase in the productive capacity of Mexico could increase the participation of our exports to the United States by 3%.
Source: KPMG.
Note: includes heavy trucks

17. Changes is Location of automotive manufacturing
From 2000 to 2011, vehicles production in developed countries reduce 24%, while in developing countries production grew by 200%.
Mexico has remained among the top 10 producers of vehicles worldwide. In 2013, our country was ranked in the number 8. As mentioned, currently our country is the 7th most important producer.
Due to the changes in the global automotive manufacturing, Mexico has the opportunity for structural transformation, considering the following elements:
Innovation
Human capital
New technologies
Innovation: as a key to develop and implement environmental technologies and intelligent solutions to meet regulations and maintain good business strategy factor.
Human capital: to strengthen the sustainability of enterprises, the country's competitiveness and improving the income of people.
New technologies: to improve the competitivity of mexican industry.

18. New environmental, security, connectivity and comfort
Global environment:
Countries regulations aimed at protecting the environment.
New requirements of consumers related to safety vehicle, sustainability (efficiency in the performance of fuels and reduced emission of pollutants), connectivity (interconnection between different mobile devices and internet) and comfort.
Considering this environment, to play a good roll in long term, it is important for Mexico to be among the main destinations of investment in research, development and automotive design.
In order to get specific information about status of technology infrastructure of the automotive industry in Mexico, a study has been carried out by ATKearney.

19. “Inventario de capacidades nacionales para el desarrollo tecnológico automotriz”
Main findings
There are technology development capabilities along all vehicle systems.
The level of technological development in Mexico offers opportunities to improve; only a third part focuses on innovation development.
more than 5,000 employees focused on R & D, those which have a high number of years of experience.
Automotive industry spends a higher percentage of time in training, even though there are more than 700 relevant programs for the automotive sector offered by the Academy.
The Academia and Research Centers have more staff prepared the industry and devote significant time to research, but productivity has opportunity to be improved.

20. “Inventario de capacidades nacionales para el desarrollo tecnológico automotriz”
In Infrastructure, 360 facilities and more than 2,000 relevant teams in the country covering all vehicle systems were identified.
The equipment utilization levels are low and 95% of the organizations surveyed are willing to providing his team to other companies.
There are opportunities to expand the inventory of specialized equipment
In projects, there is an important link between Industry-Academy-Government, but a significant percentage of them are not focused on product innovation.

21. Challenges and Future Vision

22. Challenges and Future Vision for Automotive Industry in Mexico
The U.S. International Trade Commission estimated that the added value of Mexican exports is 26.9%, which represents a high potential for the Mexican automotive industry.
This means that Mexico has an opportunity area in increasing the national content of the automotive goods, that is why it is necessary to reinforce the automotive value chain and incorporating Tier 2 and Tier 3 producers.
New trends like those focusing new and stricter standards on energetic efficiency and emissions, represent an opportunity for the development of new technologies and structural changes in the automotive sector at a global level.
As most of Mexico´s production goes to foreign markets; and being part of the global chain of many of the biggest OEM’s, Mexico could take advantage of these new global trends in the future and be able to insert in the development of the new products that fulfill these new standards.

23. (Average annual growth 99 – 09)
Moreover, a positive relation is observed between trade and the development of industries with high added value.
As shown in the chart, higher levels added value sectors are related to higher trade. Transport equipment manufacturing is ranked at the top, however there is still opportunity to improve if innovation and design investment increases.
Exports vs added value
(Average annual growth 99 – 09)
Imports vs added value
Ttransport equipment
Ttransport equipment
Source: INEGI Economic Census and UN COMTRADE (NAICS code)
Note: in red those industries classified as "high technology" according to The World Bank 23

24. Strategies for Automotive Industry Development
Main aspects that are being considered by Secretaría de Economía to improve automotive industry's competitiveness are:
Human Capital Training
Investment Attraction
Support to Innovation
Supplier development
Federal Government has some supporting programs to help automotive industry to improve its global position, among which there are the followings:

25. Federal Supporting Programs

26. Automotive Industry Vision
*/ Light vehicles
**/Participation of Automotive Industry in GDP.