1. BTEC Business Level 3
Unit 4 Assignment 5 P7

2. Audiences
There are a range of factors to consider when identifying the audience for business communication;
Age and Attention span
Gender and Ethnicity
Special Needs and Accessibility
Reading Ability
Legibility
Interest
Distraction Avoidance
Business/ related Experience

3. Methods of Communication
Written
Letter
Memo
Fax
Invoice
Flow charts
Publicity material
SMS
Screen based
WWW
Non Written
Telephone Call
Video Conferencing

4. Use of Technology Computers Touch Screens Digital Broadcasting DVD
Mobile Phones
Internet and Wireless

5. Communication Skills required
To effectively communicate the information a business has it must ensure it uses the appropriate communication skills for the appropriate task and audience;
Formal or Informal?
Verbal or Non Verbal?
Listening Skills
Understanding
Seeking Clarification
Eye Contact
Facial Expressions
Body Language
Presentation Skills

6. P7- Outline Electronic and Non Electronic Sources of Information
Produce a table to show the electronic and non electronic sources of information that your chosen business uses. You MUST include the audience, purpose and examples.
Communication method
Electronic/ Non Electronic
Purpose
Intended audience