1. Email MIS

2. Registrations trend Traditionally strong days of Tuesday, Wednesday & Thursday continue to be so. Holidays take a toll on registrations, including on a Wednesday (15 th August) Average since Launch: 8800 Launch day

3. Registration top markets Most metros have high numbers, however offer more potential when compared to category* Better than category performance in smaller towns Traditionally weak ‘south’ performing well for us * % contribution to internet in India. Source IRS

4. Traffic (visits) in top markets * % contribution to internet in India. Source IRS While metros are behind category in registrations, overall traffic is higher than category* Traffic low from stronger category markets like Kanpur, Patna & Nagpur However lesser category markets like Surat & Mangalore performing better Only from 9 th Aug; Source: Google Analytics

5. Unique visitor contribution (one time and repeat) Increase in repeat (s) contribution seems to suggest increase in ‘stickiness’

6. Unique visitors & registrations growth – day on day Unique Visitors growth seems to have outpaced registration growth. Indicates fair amount of traffic generation from existing users.

7. Ads served DateTotal VisitsPotential ads/ visit*Potential Ad impressionsActual Ads 7/29/2007 210569189504464217 7/30/2007 375679338103722298 7/31/2007 758249682416676332 8/1/2007 11202391008207687929 8/2/2007 11913991072251723840 8/3/2007 11642991047861716636 8/4/2007 997449897696720388 8/5/2007 650039585027480689 8/6/2007 11801991062171731265 8/7/2007 12597391133757777084 8/8/2007 11989091079010718873 8/9/2007 12125791091313749292 8/10/2007 11642391047807705224 8/11/2007 1042799938511690751 8/12/2007 714789643302500322 8/13/2007 12694891142532731259 8/14/2007 12881191159299742755 8/15/2007 781949703746401809 8/16/2007 12909391161837760125 8/17/2007 12205091098450694467 8/18/2007 1090349981306651785 8/19/2007 742829668538471846 Scope to increase ad impressions given the increasing ‘visits’ * Basis 7 min spent on each visit and 45 sec refresh time

8. Conclusions Registrations have seen a spurt post launch and have stabilized with tapering off media activity to average at 8800 Smaller towns and south doing well for us in new acquisitions The metros, while doing well in overall traffic, have more potential for new acquisitions The new mail seems to be attracting existing users again The ‘stickiness’ has increased With an increase in visitors, there is more scope to get higher ad impressions

9. Thank You