1. PRESENTED BY ‘Digital India Week’ 1

2. Rationale behind Digital India Week Digital India is a massive attempt by government to transform the society and economy and to empower citizens through Digital Infrastructure as a Utility to Every Citizen, Governance & Services on Demand, Digital Empowerment of Citizens Digital India is a transformative program and its success requires – Supply side - Government at all levels is fully aware and equipped to understand and implement the program – Demand Side- Citizens are aware of its services and benefits – All stakeholders including industry, academia and media work together for the success of the program Digital India to be kick started though a large scale Awareness and Communication event like Digital India Week (DIW) Digital India Week to be coordinated by DeitY (NeGD) and implemented by all the Ministries 2

3. Objectives of DIW-“ Inform, Educate & Engage” Inform citizens about the vision, services and benefits of Digital India Organize events at large number of Digital Point of Presence ( CSCs, Post Office, Schools, GPs etc) Connect netizens through Social Media campaigns and events Popularize and expanding the reach of existing e services Plan and launch new services for citizens during the week Educate citizens on functional digital literacy, cyber security, cyber hygiene Incentivize, motivate and connect citizens with Digital India program Communication in vernacular languages as far as possible 3

4. Summary of Proposed Pre-Events Social Media Campaign (‘I support Digital India’ for Net-connected urban and semi-urban population especially youth) by Hon’ble PM Activities in Gram Panchayats, Schools, Colleges and Universities. Mailers and Broadcast of PM’s message to eService users across various Digital platforms 4

5. D Day – Hon PM’s proposed program Event AttributeEvent Details Proposed Date Location Remote locations50-100 schools/ (Colleges/ IITs/ NITs) InviteesGovernment Officials, Industry, Students, Media etc ActivitiesAchievements highlights in film, Launches, Addresses etc. ThemeDigital India – Idea to Reality Curtain raiserMann ki baat 5

6. National eServices –Proposed for Launch 6 eServices Digital Locker E-Hospital E-Basta Electronic Manufacture Cluster & Skill Development India Digitization Program National Scholarship Portal Bharat Net Next Generation Network India Post CSC

7. Thematic Events after PM’s program Theme Educatio n Skill & Youth Health, W&CD Agriculture, Rural Dev & Panchayati Raj Industry & Mfg. & Business Urban Dev, Tourism & Culture Financial Inclusion & Economic Growth National State/ District Optional CSCs Other Schools, Colleges etc. Health and Anganwa di Centres Gram Panchayats, etc Registrar of Cos, SME hubs etc. Municipaliti es, Cultural centres, etc. Banks, Post Offices, Insurance outlets etc. 7  Lead Ministries to organise these thematic events. 7

8. Thank You 8