1. Module 1
TOURIST AND TOURISM

2. TOURISM Definitions of Tourism
“Activity of people traveling away from their
home community to engage in one or more of
a variety of activities”
“Study of: man away from his usual habitat, the
industry which responds to his needs, and the
impacts that both he and the industry have on
the host socio-cultural, economic, and physical
environments.”
Dr. Jafar Jafari (Educator)

3. TOURISM cont. More Definitions!
“Tourism comprises the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes.” (World Tourism Organization)
“The temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations, and the facilities created to cater to their needs.”

4. WHEN ARE WE TOURIST? Time 24 hours = accommodations
Day tripper or Excursionist?
Distance
50 miles or 100 miles
Purpose
Business or pleasure

5. ONE Definition of a Tourist
“A tourist is one who travels away from home for a distance of at least 50 miles (one way) for business, pleasure, personal affairs, or any other purpose except to commute to work, whether for an overnight stay or return the same day.”
(Nat’l Tourism Resources Review Commission)
In 2001 it is estimated to account for some:
• $3.5 trillion of Economic Activity
• 207 million jobs
In 2011 it is estimated to account for :
• $7.0 trillion of Economic Activity
• 260 million jobs
Source: WTTC, cited in Goeldner & Ritchie, 2003
Travel and Tourism: World’s Largest Industry

6. Tourism: What it Means to the US Economy
International Travelers to U.S. $94 billion
American Travelers (outside) $82.0 billion
= $12.0 billion surplus!!
Directly employs 7.6 million people in U.S.
World’s largest industry?
In U.S. = 3rd (Auto & food stores)
2nd only to health services in employment

7. Expenditure Patterns
$ .38 Transportation
.26 Food
.17 Lodging
.10 Entertainment
.09 Incidentals
$1.00

8. Characteristics of Travel & Tourism
Movement
Multi-purpose
Exchange of Money
It’s local – It’s Global
It’s a massive growing industry
May be a compelling motive for some
May promote peace and understanding
The industry is fragmented