1. Spatial consequences of tourism development

2. A private sector perspective BUUUUU!

3. Sustainable markets....... may put sustainable dollars into good use

4. Do you beleive natural and cultural heritage conservation will continue to be tax based? And will it be sustainable?

5. Jan Wigsten Gotland & Mongolia  Summer: www.nomadicjourneys.com www.nomadicjourneys.com  Winter: International Ecotourism consultancies: Zoning; Management Plans and visit sites. Providing microenterprises with business links and global outreach.  Practical Solutions for tomorrow.  www.ecotourism.org TIES & SEF & www.naturesbest.nu www.ecotourism.org www.naturesbest.nu www.ecotourism.org www.naturesbest.nu

6. Nomadic Journeys Ltd, Mongolia  More than 1500 guest’s.  Inbound tour operator with local and global partners  Extremely seasonal  Country is size of Germany, UK, France and Italy combined. 900km of surfaced roads.  Works mostly with the Appropriate Technology of nomadic support systems.  Global outreach  Cheapest product USD 195 4d/3n  Most expensive USD 9650 18d/17n

7. Connecting microenterprises to global markets Contracting with customers across borders

8. Reversed modes of production We move consumption between places.

9. Dual business environment  Outdoors: Nature, culture, markets. Shared responsablity. Agree with competitors, local people and visitors on common use. Ownership is low and price for use is low or free.  Indoors: Buses, restaurants, hotels, golf courses, trains, airplanes. There is a well- defined price for use and ownership is clear. Each enterprise is owner and each decide on their own their strategy. Customers buy and pay for both.

10. How to accommodate growth? And strike the balance of Profitability and Sustainability?

11. What are the consequences of growth? Is there any difference between Maximization or Optimization?

12. What is Mass Tourism? Profitless Volume

13. The law of diminishing returns

14. Diversity Commercial diversity

15. What is a Core Experience? It’s the key decision that decides why I travel to somewhere

16. Then you add value to this core product by adding single service items such as transport, accommodation and provisions.

17. We are a Assembly Industry that share a location Which creates logistics, and puts together bits and pieces into a complete Travel Solution revolving around a core experience.

18. What is cooperation?

19. Visit sites and intensive use zones  The visit sites are ”the honey pots”.  These may be of low impact use and intensive use.  The integrity of visitor experience must be maintained.  Appealing to different types of market segments

20.  The law of Public Access is not a de jure law. It is not enforcable.  A zonation with protected areas status and a management plan would replace the Law of Public Access.  Many visit zones need an enhanced level conservation status, and a management plan.  Management Plan / Co-management / Enforcement. Visit sites, the law of Public Access and tourism

21. Strategical partners in the use of visit sites are cross sectoral  Protected areas such as national parks, nature reserves, cultural heritage.  Private owned with Public Access  NGO driven management

22. Definition of Roles  Who will do what?  In what order?  On whose mandate?  With what money?  Timeline?

23. Shared responsability is no responsability  Visit sites need to be properly integrated into Management Plans for entrepreneurial use.  Protected area managers should perhaps be more business oriented and sell ecosystem or cultural services to the private sector.

24. Cooperation between enterprises is vital coordination of tour products.  Fast and reachable it creates the required dynamics for the development of commercial diversity.  The strategic pricing is a pre requisite for for this to work seamlessly.  Managers of natural and cultural PA:s may join by selling cultural and ecosystem services to the private sector.  E.g. A privileged use of a visit place.

25. Cross Sectoral partnerships  Act as facilitators by developing clear business environment for the use of cultural and resources.  Co-management of visit places and the conservation of their integrity.  Managers can parcel out the privileged use of visit zones through concessions.

26. Definition of Roles  Shared responsability is no responsability.  Product ownership defines responsabilities within the supply chain.  Single service products  Multiple service products (so called tour packages).  Distributors. Active in the supply charins.  Clarity of product ownership throughout the supply chain.  Private sector cooperate by linking their different products (services) into a Travel Solution for a customer.  Nature’s Best is a development toolbox how to work with Ecotourism principles within each enterprise.  Public-private partnerships cooperation deals with destination management. Primarily for destination marketing. I propose also for the co-management of visit sites (”honey pots”).

27. We work with sustainable dollars They are also Green!

28. Thanx!