1. Why Asynchronous Transfer Mode?

2. Application Drivers Advantages of ATM Summary Topics

3. Market Trends The way people communicate information is changing People receive much more information from TV than phone or radio Visual content is continuing to increase in importance ATMCloud A

4. Application Drivers Home & Personal Services - Entertainment - Work at Home - Home Shopping - Video on Demand High Speed Image/Visualization - TeleMedical - Insurance - Finance - Etc. Round the Clock, Global Collaboration - International Product Design - World Wide Banking Simplified Network Operations - Seamless LAN/WAN interconnectivity - Transparent Network Management Integrated Services - Video Conferencing - Distance Learning ApplicationDriversApplicationDrivers A

5. Applications: Telemedicine Electronic Medical Record Remote Consultation Remote Diagnostic (Realtime) Home Healthcare Patient Room Hospital Clinic Hospital Radiology Medical Staff

6. Applications: Education Libraries Interactive Distance Learning – Providing access and networking among libraries and universities Remote Access to Programmed Courses / Seminars Distance Learning at Home - Future Teacher Classroom Student Classrooms University

7. Applications: Video/ Information-On-Demand Entertainment (Interactive TV) – Movies / Shows-on- Demand Infotainment – Interactive Games – Consumer Access to Online Services, Databases and News Home Shopping Service Providers

8. Application Drivers Advantages of ATM Summary Topics

9. Advantages of ATM Scalability&FlexibilityScalability&Flexibility ATMATM SimplifiedNetworkInfrastructureSimplifiedNetworkInfrastructure Accommodation of mixed media traffic Accommodation of mixed media traffic

10. ATM Device Server ATM ATM E-net TR ATM Device Server ATM ATM E-net TR WAN Campus/MAN LAN/Desktop LAN=MAN=WAN ATM Switch Advantages: ATM = Simplified Network Infrastructure

11. Advantages: ATM = Scalability and Flexibility Server ATM Switch “A” Mb/s “B”Mb/s Medical Imaging Research Accounting RX Proposed new Pharmacy “C” Mb/s E-net TR To ATM Wide Area Network

12. Advantages: ATM = Accommodation of Mixed Media Traffic Types

13. Advantages: ATM = Standards Semiconductor Vendors Customers Network Equipment Providers STANDARDS GROUPS - ITU-T, TS (CCITT) - ANSI - ETSI - IETF... Carriers and Service Providers SoftwareDevelopers 5 900 939291 ATM Forum 94959697

14. Longer life cycle, future proof network Improved cost/performance ratio Lower network management costs Uniform technology LAN=MAN=WAN Shrinking Network $’s ATM = Potential cost benefits

15. Application Drivers Advantages of ATM Summary Topics

16. ATM Goals Simplified Network Infrastructure Scalability and Flexibility Accommodation of Mixed Media Traffic - Seamless LAN=MAN=WAN- Simpler Network Management - Higher network availability- Enable business re-engineering - Enable collaborative computing- Data center consolidation - Payoff is simplicity of technology - Electronic Co-Location (Virtual workgroup) - Technology to last 10+years- Future proof nature of ATM - Faster LAN- Enable New application - Faster Speeds- Improved performance - Scalable Bandwidth - Bandwidth on demand - Voice, video and data - Collapse various backbones - Video Desktop conferencing - Video seen more as an application driver than voice

17. Conclusion: Why ATM!  ATM deployment is not dependent on any single “killer application”,  ATM can do all these things, That's the point --- that's “WHY ATM!” Scalability&FlexibilityScalability&Flexibility ATMATM SimplifiedNetworkInfrastructureSimplifiedNetworkInfrastructureAccommodation of mixed media traffic Accommodation of mixed media traffic