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1 Chapter 3 Demand and Supply
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2 What is the Law of Demand? When price increases the quantity demanded decreases
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3 What is a Demand Schedule? Shows the specific quantity of a good or service that people are willing and able to buy at different prices
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4 Price Quantity Demanded $10 0 $9 1 $8 2 $7 3 $6 4 $5 5
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5 What is a Demand Curve? Graphically depicts the relationship between price and quantity demanded
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D e m a n d C u r v e P1 Q1 P2 Q2 Price Quantity
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Individual Demand Curves for Fish Claudia’s Demand for Fish 7 0 12345678 9 1 2 3 4 5 6 8 10 9
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Individual Demand Curves for Fish Chris’s Demand for Fish 7 0 12345678 9 1 2 3 4 5 6 8 10 9
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9 What is Market Demand? The horizontal sum of all individual demands in a market
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Market Demand Curve: Individual 1 P1P1 Q1Q1 Individual 2 P1P1 Q2Q2 Market Demand P1P1 Q 1 +Q 2 P2P2
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11 Price Quantity 7 0 12345678 9 1 2 3 4 5 6 8 0 12345678 9 1 2 3 4 5 7 8 6 Market Demand Curve Claudia’s Demand Chris’s Demand 10 9 9
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12 Price Quantity 0 12345678 9 1 2 3 4 5 6 7 8 Market Demand Curve 10 9
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Gottheil 2e Comprehensive (Exhibit 3.1), Micro (Exhibit 3.1), Macro (Exhibit 3.1) ©2000 South-Western College Publishing Individual Demand Curves for Fish 8
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Gottheil 2e Comprehensive (Exhibit 3.2), Micro (Exhibit 3.2), Macro (Exhibit 3.2) ©2000 South-Western College Publishing The Market Demand Curve 9
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15 What is a Supply Schedule? Shows the specific quantity of a good or service that suppliers are willing and able to provide at different prices
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Price Quantity Supplied $5 0 $6 1 $7 2 $8 3 $9 4 $10 5
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17 What is a Supply Curve? Depicts the relationship between price and quantity supplied
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Supply Curve Supply Curve P1 Q1 P2 Q2 Price Quantity S
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19 What is Market-Day Supply? A market situation in which the quantity of a good supplied is fixed, regardless of price
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Market-Day Supply Curve for Fish Supply Schedule for Fish for the Market-Day 7 0 12345678 9 1 2 3 4 5 6 8 10 9 Quantity (1,000) Price
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Supply Curve Supply Curve S P1 Q P2 21
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Market Demand Curve for Fish Demand Schedule & Curve for Fish: 7 0 12345678 9 1 2 3 4 5 6 8 10 9 Quantity (1,000) Price Excess Supply Excess Demand Equilibrium
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23 What is Equilibrium Price? The price that equates the quantity demanded and the quantity supplied
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24 Price Quantity 0 12345678 9 1 2 3 4 5 6 7 8 Market-Day, Short-Run and Long-Run Supply 10 9 Market-Day Supply Short-Run Supply Long-Run Supply
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Short-Run: The time interval during which suppliers are able to change the quantity of some but not all the resources they use to produce goods and services. Long-Run: The time interval during which suppliers are able to change the quantity of all the resources they use to produce goods and services.
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D S P3 Q3 P1 Surplus P2 Shortage 26 Or Excess Supply Or Excess Demand
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Fish Market with change in Demand:
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28 Price Quantity 0 12345678 9 1 2 3 4 5 6 7 8 Market Demand Curve 10 9 S D
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Fish Market with change in Demand:
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30 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand: 10 9 S D D'
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Fish Market with change in Demand:
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32 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Decrease in Demand: 10 9 S D D"
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Change in Quantity Demanded: A change in quantity demanded of a good that is caused solely by a change in the price of that good. Change in Demand: A change in quantity demanded of a good that is caused by factors other than the price of that good.
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Factors that cause changes in Demand: Changes in Income. Changes in Taste. Changes in the Prices of Other Goods.
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Substitute Goods: Goods that can replace each other. When the price of one increases (decreases), the demand for the other increases (decreases). Complementary Goods: Goods that are generally used together. When the price of one increases (decreases), the demand for the other decreases (increases)
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Factors that cause changes in Demand: Changes in Income. Changes in Taste. Changes in the Prices of Other Goods. Changes in the expectations about future prices. Changes in the population size.
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Quantity Price 0 P1P1 P2P2 Q1Q1 Q2Q2 Change in Quantity Demanded
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Quantity Price 0 P1P1 Q1Q1 Q2Q2 Change in Demand D D1D1
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Fish Market with change in Supply:
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40 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Supply: 10 9 S D S'
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Factors that cause changes in Supply: Changes in Technology. Changes in Resource Price. Changes in the Prices of Other Goods. Changes in the Number of Suppliers.
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42 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand & Supply: 10 9 S D S' D'
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43 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand & Supply: 10 9 S D S' D'
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44 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand & Supply: 10 9 S D S' D'
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45 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand & Decrease in Supply: 10 9 S D S' D'
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46 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand & Decrease in Supply: 10 9 S D S' D'
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47 Price Quantity (1,000s) 0 12345678 9 1 2 3 4 5 6 7 8 Increase in Demand & Decrease in Supply: 10 9 S D S' D'
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