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Dr. Tom Seymour
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Definition Judicial and Administrative lawmaking not discussed Lobbying techniques, methods and strategies The first step: Organize a plan When to lobby A lobbying effort doesn’t have to be expensive, but it does take lots of time
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Obtain a bill drafting manual Research the subject Prepare a rough draft for discussion Get a professional opinion Talk to local legislators Approval for form and style
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Don’t just get a sponsor – get the right one(s) Do some investigation to identify likely sponsors How to get information How to use this information Intangible considerations Number of Sponsors Ask the legislator personally
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The importance of understanding parliamentary procedures Step 1: Introduction Step 2: Referral to Committee Step 3: Scheduling Committee hearings Step 4: Committee hearings
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Step 5: Committee action Step 6: Committee reports Step 7: Second reading and final passage The battle isn’t over yet.
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Problems! Problems! Problems! Unfavorable committee report Divided committee report Amendment and re-referral
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Engrossment Motion for reconsideration Clincher motion Recalling from committee Refusal to return a measure
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Don’t rely on testimony alone The KISS formula Keep the sponsor informed Don’t get involved in mudslinging Avoid controversy Stick to the facts Form coalitions Conduct briefing sessions
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Communicate the importance of appropriated appearance Meet with legislators Always get a commitment for support
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Informal hearings Order of testimony Organize the presentation Introduce yourself immediately Always address the chairman Summarize testimony in writing Make testimony interesting Things no to do
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Using the facts Poisoning the well Feigning friendship Flyspecking Asking loaded questions Waving the red flag Predicting the end of the world as we know it
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Killing with kindness Adding an appropriations clause Bring in the big fiscal note Packing the stands Fuss and bluster Glittering generalities Transfer Testimonial
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Plain folks Mythical solutions Threaten a Big Mac attack
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Who must register Registration with secretary of state Information and fee required Written authorization Annual reports Regulation by secretary of State Invitations and gifts to legislators Unlawful means to influence legislators
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Is it necessary to hire a lobbyist? What is a lobbyist? What does a lobbyist do? What are different kinds of lobbyists? Hiring a Lobbyist? Why can lobbying be so expensive? What makes a lobbyist effective? What are the intangibles? The lobbying team
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Communicate with the members Newsletters Telephone networks Acquiring and using a data base Directing letter-writing and telephone campaigns
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Everything gets 15 minutes in the spotlight Develop a media plan Appoint a media spokesperson Write good news releases Newsworthiness vs. free publicity News events Letters to the editor Call-in shows
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Inventory resources Establish realistic goals Creating a tactical mix
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Powers reserved to the people Basic steps for petitioning The election campaign
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Be a good citizen Vote early and vote often Know your legislators Communicate with your legislators Do’s and don’ts about writing or calling a legislator
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Be informed Express gratitude when it is due Treat everyone with dignity and respect Get involved Ethics Conclusion
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