1. BUSINESS PLAN DVD Rental www.lovefilm.com

2. BUSINESS PLAN Business plan Charlie Heritage BAF diploma.

3. Background information Summary Company Description Product / Service The market Strategy and Implementation Management Team Financial Analysis BUSINESS PLAN Content

4. BUSINESS PLAN Personal Information Charlie Heritage 12 Bert street. Westminster London 07982341099 charlieheritage9@gmail.com 16/02/96 St Gregory The Great. September 2007 – December 2010 Personal information This gives the viewer a feeling of who you are. This first impression will affect the viewer throughout the presentation.

5. The mission for is to become the most succesful DVD rental service in the UK and to make sure our customers are happy with our service. Aims: Do research into the market to find out the amount of people who are interested in DVD rentals and who currently uses them. Firstly become the biggest rentel service in Oxford before we expand to other parts in the UK. To have a company which cannot be competed with. BUSINESS PLAN Personal Information

6. BUSINESS PLAN Summary Who are we We are a company which provides DVDs and games for rental. What do we produce/offer? We offer DVDs and games from various different genres for people to rent. Which and how many customers? We are aiming to young people but anyone is welcome. First year turnover £3,600,000 First year profit? £300,000 Briefly describe the business and highlight its purpose. It must contain the most important information from the business plan. Write the summary last, but place it in the beginning of the plan

7. BUSINESS PLAN Company Description How do you plan to start? Your first few steps... I am going to try and get a loan off the bank. Im going to use some of my own money to get it up and running. Sell the service only to people from Oxford. Eventually expand the business to the whole of the UK. How do you plan to start? Your first few steps... I am going to try and get a loan off the bank. Im going to use some of my own money to get it up and running. Sell the service only to people from Oxford. Eventually expand the business to the whole of the UK. Ownership Me (Charlie Heritage) Ownership Me (Charlie Heritage) Facilities and Location(s) Because we are currently a small business we will be operating from a home to start off. Facilities and Location(s) Because we are currently a small business we will be operating from a home to start off.

8. BUSINESS PLAN Product / Service Products / Lines / Services offered: 1 DVD rentel. 2 Game rentel. 3 4 5 Differences in products / Lines / Services compared to competitors 1 If you rent over 3 dvds a mounth you get one free. 2 if you spend more than £200 a year you get a free game. 3 You get a free chocolate with each DVD. 4 5

9. Market Trends Blue-ray discs and games are now becoming popular. Some people now prefer to watch movies online on the internet. DVDs aren’t as popular anymore. Market Growth There is growth in the market because its cheaper to rent the DVDs rather than go to the cinema, we provide this. Industry Analysis Blue-ray discs and games are becoming more popular than before. Pirate DVDs may be a main threat. Main Competitors The main threats to film lovers are blockbusters and lovefilm.com. Market BUSINESS PLAN The Market

10. BUSINESS PLAN Management Team Management Team: Charlie Heritage Sir Alan Sugar Duncan Bannatyne

11. Total Funding Needs We need to buy DVDs, Games and Blue-ray discs. Money for advertisments. Initial Capital 12,000 Investment DVDs, Blue ray discs, Games. Loan 10,000 BUSINESS PLAN Financial Analysis

12. Competition What are the competitors doing? Online streams! We have noticed our competitors are using online streams now to show movies so we are going to use this too but make it cheaper.

13. Health & Safety We are going to ensure our staff and customers are safe by: Fire exits in buildings. Fire extinguishers in buildings. Age ratings on DVDs. First aid in buildings. Wires tucked away.

14. Social Networking We have noticed our competitors are now using social networking sites such as facebook and twitter. We are currently setting up our own pages on these sites so customers can interact with us!

15. BUSINESS PLAN DVD of the Month